Senior Product Manager (Marketing Vertical)

Job Description

RE/MAX is seeking a customer-focused, technically savvy Product Manager II to support and evolve our Brand Store and E-Commerce platform for real estate professionals. This role plays a critical part in driving agent engagement, satisfaction, and business value by enabling scalable marketing automation and meaningful loyalty experiences.

As a key contributor on the Product team, you will report directly to the Principal Product Manager and serve as the go-to expert for the technical execution, data flows, and partner integrations that power our agent marketing tools and rewards systems. You will collaborate across engineering, design, marketing, and external vendors to deliver high-impact, data-driven solutions that are loved by agents and valued by the business.

Key Responsibilities

• Execute a long-term vision for the Brand Store as a core user-facing revenue product
• Help lead the evaluation and ultimate selection of the proper E-Commerce platform for the brand that has the ability to integrate with other existing platforms to create a unified and cohesive experience for our users
• Build and maintain a product roadmap aligned to business goals, agent needs and company strategy
• Identify new monetization opportunities, bundles and subscription offerings
• Ensure the Brand Store complements and enhances the Listing Marketing ecosystem via Marketing as Service platform
• Own revenue targets, growth forecasts, and performance reporting with the Principal Product Manager
• Design and optimize subscription models (pricing, tiers, trials, renewals, upgrades)
• Partner with Finance and Marketing on revenue planning, promotions and forecasting
• Monitor funnel performance from discovery through checkout and renewal
• Own the end-to-end e-commerce experience, including product discovery, merchandising, checkout, fulfillment and support
• Optimize UX to drive conversion, reduce friction, and increase average order value
• Ensure seamless experiences across desktop and mobile
• Use data and experimentation to inform product decisions
• Work closely with the MaaS product team to align subscriptions, entitlements, and user flows
• Define how products bundle together, cross-sell, and activate at the right moments in the agent journey
• Ensure consistent product messaging and value across platforms
• Own relationships with third-party vendors (e-commerce platforms, fulfillment providers, payment processors, marketing vendors)
• Manage vendor roadmaps, SLAs, and performance
• Evaluate and onboard new partners as needed
• Ensure vendor capabilities align with long-term product strategy

Salary Range:

$110,000 - $127,000 base plus target bonus

Actual compensation offered to candidate will be finalized at offer and may be above or below the posted range due to skill level, experience, industry specific knowledge, education/certifications, or geographic location. The offer rate represents one component of the RE/MAX Holdings total compensation package. Employees will also receive a number of benefits as listed below. Other compensation for this position may include bonus eligibility.

• Competitive Medical, Dental, and Vision benefits
• Retirement plans with optimal company match
• Annual bonus/merit opportunity
• Educational Assistance
• Medical Health support program
• M.O.R.E. Events offered in-person and virtually
• Mentorship program
• Employee Resource Groups
• Community Engagement
• Diversity, Equity, and Inclusion
• Parenting
• Remote
• Woman at RE/MAX

RE/MAX, LLC./Motto Mortgage

Now is your chance to become part of a world-class, industry leading organization. RE/MAX Holdings, Inc. is a business that builds businesses. We provide the tools, training, and tech to our real estate network, which includes RE/MAX and Motto Mortgage franchises, agents, brokers, and consumers. Join us and build a career where your contribution is heard, your innovative ideas are valued, and hard work and collaboration truly makes a difference. Nobody in the world sells more real estate than RE/MAX!*

RE/MAX Holdings, Inc. is proudly headquartered in Denver, Colorado. Certain roles may be location specific, however in addition to Colorado, we welcome qualified candidates in the following states: Arkansas, California, Florida, Georgia, Illinois, Massachusetts, Michigan, Ohio, and Texas!

RE/MAX Holdings, Inc. is proud to be an equal opportunity employer committed to diversity and inclusion, as well as non-discrimination in employment. All qualified applicants receive consideration without regard to race, color, religion, gender, sexual orientation, national origin, age, veteran status, disability unrelated to performing the essential task of the job or other legally protected categories. All persons shall be afforded equal employment opportunity.

*As measured by transactions slides