Senior Account Executive/PR

Relevance International is a premier, woman-owned, full-service public relations (PR), brand-building and digital media agency passionate about delivering strategic results and generating media waves through industry firsts and innovative campaigns. With offices in New York, London, Los Angeles, and Dubai Relevance International is ideally positioned to help its growing client base reach audiences throughout the world. All team members are expected to represent Relevance International as professional brand Ambassadors. The role of the Senior Account Executive is essential to internal and external, client facing PR functions.  

PERKS OF WORKING AT RELEVANCE INTERNATIONAL

• Dynamic hybrid work environment
• Generous PTO policy, all major federal holidays, in addition to being closed the last week of the year.
• Summer Fridays
• “Work from Anywhere”: 2 weeks per year
• Wine Wednesdays, Bagel Birthdays, monthly pizza lunches, quarterly happy hours, and regular company events and outings to celebrate the team and holidays!
• Excellent career development with external and internal training programs for all employees.
• Reviews twice a year and regular coaching and mentoring sessions for all staff.
• Annual worldwide Visioning and strategy sessions at New York HQ.
• Excellent Medical, Dental, Vision Insurance, 401k with generous company matching. 

ESSENTIAL DUTIES AND RESPONSIBILITIES 

•  A point person for account work -- conducts proactive and strategic media relations for clients with limited direction from supervisor 
• Drafts agendas and notes that need no editing with no items missed 
• Coordinate and schedule meetings proactively  
• Update media lists and proactively look for new reporters and publications to add 
• Ability to send e-blasts quickly and efficiently 
• Conduct research, as needed  
• Monitor media for clients 
• Proactively work buddy list 
• Draft releases, pitches, and other written materials with supervision that need no more than one round of edits 
• Effectively and frequently pitches by phone as well as email, secures strategic and targeted placements with ease 
• Able to operate day-to-day account work independently 
• Strong leadership presence in account work -- proactive and strategic media relations for clients  
• Able to proactively come up with next steps on account work  
• Helps fellow junior staff with questions and edits 
• Be a leading presence account interaction 
• Comes up with trend story ideas for clients 
• Contribute to meetings in a supportive way, ensure meeting materials are prepared, available and organized  
• Regularly clip, file and send digital and print press placements 
• Proactively come up with ideas and suggest next steps for clients 
• Come up with PR ideas for Relevance International (treating us like a client) 
• Strong understanding of social media channels 
• Reads industry and consumer publications we pitch 
• Organized and on top of the to-do list. Meets deadlines 
• Keeps drive and all digital assets organized and neat 
• Manage publication organization (library) 

SKILLS/CORE COMPETENCIES REQUIRED/PREFERRED 

• Consistently demonstrates an ability to think and act on behalf of clients independently 
• Has knowledge of and commitment to increase knowledge of real estate, hospitality, luxury, and travel industries, dependent upon client focus  
• Strong notetaker and researcher 
• Strong organizational skills with attention to detail 
• Strong writing skills 
• Effective interpersonal and communication skills both written and verbal 
• Team player 
• Positive, can-do attitude 
• Solution-oriented 
• Strong working knowledge of AP Style 
• Strong research skills 
• Excellent Customer Service skills 
• Self-directed, proactive, and independently capable of managing workload so deadlines are met 
• Flexible, able to work under pressure and changing priorities  
• Proficient in Microsoft Word, Excel, PowerPoint, Google Programs and Outlook (electronic scheduling) 
• Workday begins at 9 am Monday through Friday 

EDUCATIONAL/EXPERIENCE   REQUIRED/PREFERRED 

• Bachelor Degree – Public Relations, Communications or Related Degree 
• 4-5 years relevant experience 

 Salary: $70-$80k, based on experience

DISCLAIMER: Duties, responsibilities and activities of the position may change or new ones added at any time with or without notice