Demo

Category Lead - Core

Rehrig Pacific Company
Pleasant, WI Full Time
POSTED ON 5/19/2026
AVAILABLE BEFORE 6/17/2026
JOB REQUIREMENTS: Number of Openings: 1 Job Title: Category Lead - Core

Occupational Category: Please choose the most appropriate choice based

on the Job Title and Description. Duties and Responsibilties of Job:

Purpose of Role The Category Lead Core drives profitable growth across

existing and new business within Rehrig Pacifics Logistics Solutions

portfolio. This role combines category strategy leadership with direct

commercial engagement, ensuring that market insights, pricing strategy,

and product roadmaps translate into customer adoption, pounds, TP\$

growth, and scalable businesses. The Category Lead serves as the voice

of the market and the customer and acts as a commercial partner to

Sales, especially in early-stage growth industries, new verticals, and

complex solution opportunities. Areas of Accountabilities Define and

Prioritize Growth Opportunities Analyze markets, customers, competitors,

and adjacent white space to support sales teams across both existing and

new industries Define Ideal Customer Profiles (ICPs) for both core-led

expansion and new logo growth Quantify opportunities with TAM, SAM, and

SOM to prioritize investments and commercial focus Cross-Functional

Accountabilities Align directly with Sales on priority growth

opportunities, including customer meetings, value articulation, pilot

design, and early-stage deal strategy. Lead the conversion of pilots and

early adopters into scalable, repeatable revenue-generating streams

Monitor deal quality, structure, and positioning to protect long-term

value and margins Pricing Strategy and Governance Establish pricing

strategies aligned with customer value, portfolio positioning, and

margin targets. Advise Sales to use value-based pricing within the

approved guardrails Lead pricing exception reviews and recommend

adjustments based on market feedback and performance data. Category

Strategy and Portfolio Ownership Own the category strategy, portfolio

roadmap, and lifecycle recommendations (launch, expand, reposition, or

exit) Engage Marketing on marketing identification and development

strategy. Direct New Product Development for near-term innovation and

long-term roadmap planning. Customer Value Programs and Lifecycle

Management Design and own early-adopter programs, pilots, and

proofs-of-concept, including success criteria and ROI guardrails.

Monitor post-launch performance and lead recommendations for scaling,

pausing, pivoting, or exiting. Lead quarterly planning, forecasting, and

performance reviews for Sales and leadership teams. Knowledge, Skills,

and Experience Bachelors degree required 8 years of experience in

category management, commercialization, product management, logistics,

manufacturing, or B2B solutions Demonstrated success in launching and

scaling new offerings or entering new verticals Strong commercial acumen

and the ability to engage directly with Sales and customers Proven

ability to influence cross-functional teams without formal authority

Comfortable operating in ambiguous and fast-paced growth environments

Willingness to travel up to 50%; ability to lift 40 lbs. \-- 3

Requirements \-- \*\*\*\*\* APPLICATION INSTRUCTIONS: Apply Online:

https://www.aplitrak.com/?adid=YmJnZW5lcmljLjQxNDIyLjg3NzBAcmVocmlnY29tcC5hcGxpdHJhay5jb20

Salary.com Estimation for Category Lead - Core in Pleasant, WI
$258,758 to $336,804
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