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Associate Product Manager, Home Energy Products

Rehlko
Kohler, WI Full Time
POSTED ON 4/29/2025
AVAILABLE BEFORE 5/28/2025
Why Work at Rehlko

We have met today's energy needs while planning for tomorrow's for over 100 years. Beginning with the first modern generator, the Rehlko Automatic Power & Light, launched in 1920, Rehlko has been an innovative leader in energy resilience. 

Our product range includes engines, generators, power conversion, UPS systems, EV components and electrification solutions, microgrid controls and management, clean energy solutions, and much more that serve a broad spectrum of OEM, residential, industrial, and commercial customers.

Our priorities are global: the stability from steady energy sources and reliable back-ups. The power to be able to harness energy, and the freedom of not being dependent on an aging centralized grid. The confidence that clean energy solutions offer when it comes to a sustainable world, and the commitment to keep innovating towards greater impact.

Why You Will Love This Job

Under the direction of the Marketing Manager, the Associate Product Manager – Home energy products is responsible for development, profitability, growth, and maintenance of current Home Energy product offerings. This includes strategic market and financial planning, competitive analyses, sustaining product strategy, cross functional project management, cost reductions and aftermarket product support. Works closely with Product & Channel Marketing, PMO, Design Engineering, Quality, Supply Chain, Sales, Aftermarket Parts and Finance to improve competitive position and optimize product performance.

Specific Responsibilities

  • Execute VOC strategies & research within current and adjacent products to identify opportunities to enhance current product offering. Collaborate and network with channel, trade & industry partners, along with customers to understand market needs.
  • Routinely analyze and update competitive landscape, reporting on changes to KOHLER product advantages and areas to exploit market weaknesses to gain market share.
  • Develop sales tools for Area Managers and Channel Partners to promote products in key markets. Answer product related questions and inquires to promote sales growth.
  • Work with Marketing Communications team to identify new market strategies to enhance product placement and promotion. Communicate existing product updates to our channel partners.
  • Work closely with Engineering and Operations to identify and implement Value-Added/Value-Engineering opportunities to improve margins
  • Identify low margin & sales SKUs and work with Sales, Supply Chain, Purchasing and Engineering to determine improvement opportunities or obsolescence. Assist with pricing related activities to position existing products competitively per the product’s value proposition.
  • Ability to define and clearly communicate scope for digital or whole good products. Create justification materials for management that will communicate enhancements to existing products.
  • Develop comprehensive review and impact analysis of compliance regulations governing residential standby applications. Proactively identify risks and develop plans for ensuring the product line is compliant with pending requirements.
  • Identify kit/accessory offerings to enhance existing products within the installed base.
  • Embrace and promote a culture of trust, pace, curiosity, and excellence. Be a collaborative teammate and promote creative solutions.

Requirements

  • Bachelor’s degree in marketing, business, engineering or related field
  • 1-3 years marketing experience with technical product, along with product & project management and scope development for multi-functional teams. Sales, engineering or operational backgrounds with experience in departmental strategy and project justification are also a consideration.
  • Experience in current or New Product Development (Agile, Lean NPD)
  • Excellent marketing knowledge and market sense with strong analytical, planning and presentation skills.
  • Hands-on, detail oriented, energetic, and results driven.
  • Good command of software such as PowerPoint, Excel, SAP, etc.
  • This role will require about 20% travel
  • This is a hybrid position based in one of the following locations: Kohler, WI; Glendale, WI; or Hattiesburg, MS.

Applicants must be authorized to work in the US without requiring sponsorship now or in the future.

The Salary range for this position is $89,800.00-$114,100.00.The specific Salary rate offered to a candidate may be influenced by a variety of factors including the candidate’s experience, their education, and the work location.

About Us

Rehlko proudly offers a rich history steeped in creativity and commitment to our associates and communities, along with competitive benefits and compensation. Our Purpose—Creating an energy resilient world for a better future—and Values: Curiosity, Trust, Pace, and Excellence, are important cultural components that shape the way we work and relate to one another. Learn more about Rehlko at http://www.rehlko.com/who-we-are.

In addition to the investment in your development, Rehlko offers a benefits package including a competitive salary, health, vision, dental, 401(k) with Rehlko matching, and more!?

Rehlko is an equal opportunity employer that prohibits discrimination and will make decisions regarding employment opportunities, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination, without regard to race, creed, color, ethnicity, religion, sex, pregnancy, childbirth, or related medical conditions, genetic information, age, national origin, citizenship, ancestry, caste, mental or physical disability, marital or familial status, sexual orientation, gender identity or expression, genetic information, political belief or affiliation, union membership status, military status, veteran status, or any other characteristic protected by national, state, local, or other applicable laws.

Americans with Disabilities Act (ADA)

It is the policy of Rehlko to comply with all applicable provisions of the Americans with Disabilities Act (ADA) and corresponding national, state, local, or other applicable laws. Rehlko will not discriminate against any qualified associate or applicant with respect to any terms, privileges, or conditions of employment because of a person's physical or mental disability. Rehlko will provide a reasonable accommodation to associates or applicants with disabilities, in accordance with applicable laws. If you have a disability and require an accommodation in the application process or during the course of employment, please contact EnergyJobs@rehlko.com. Rehlko is an equal opportunity/affirmative action employer.

Salary : $89,800 - $114,100

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