Lead Product Designer

$120k – $200k • 0.0% – 0.4%

We’re building Reflow, a workforce and workflow intelligence platform that helps teams understand and improve how work gets done. Design is core to the product: we’re turning complex, abstract work data into experiences that feel clear, powerful, and human.

We’re looking for a Lead Product Designer who can own design end-to-end from user insight to shipped interface in a true early-stage environment. This is a hands-on role for someone who has built from scratch and cares deeply about craft, clarity, and outcomes.

Own product design, end to end:

• Own the design vision and execution across the product.
• Design complex, data heavy interfaces that translate complex workflows and data into intuitive, usable experiences.
• Define interaction patterns, UX principles, and visual direction.
  
  

Be deeply hands-on:

• Design core product flows, dashboards, and interactions.
• Produce high-quality UX, UI, and interaction design — not just concepts.
• Iterate quickly alongside engineering as things get built and shipped.
  
  

Stay close to users

• Conduct lightweight user research: interviews, usability testing, and observation.
• Validate ideas early with customers and partners.
• Turn real-world feedback into design improvements.
  
  

Build the design foundation:

• Establish design systems, components, and patterns that scale with the product.
• Document decisions and principles to create consistency without bureaucracy.
• Raise the bar for product quality across the company.
  
  

Partner tightly with product and engineering:

• Shape product direction through design thinking, not just execution.
• Help prioritize what matters most for usability and adoption.
• Be pragmatic about tradeoffs while protecting the user experience.
  
  

• 5 years of product design experience, including time at a very early-stage startup.
• Former founding designer, first designer, or early design hire strongly preferred.
• Proven ability to design complex, data-rich, or workflow-heavy products.
• Strong visual, UX, and interaction design skills — with a portfolio to prove it.
• Comfortable shipping imperfect things, learning, and iterating fast.
• Clear communicator who can explain design decisions and tradeoffs.
  
  

• Experience with B2B SaaS, analytics, dashboards, or enterprise tools.
• Familiarity with frontend constraints and working closely with engineers.
• Experience shaping brand or product identity early.
  
  

• Founding-level ownership over product design.
• Direct influence on how the product looks, feels, and works.
• Tight collaboration with founders and early customers.
• Opportunity to build and lead the design function as the company scales.
• Flexible setup (contract or full-time), high trust, high expectations.
  
  

This role is for a designer who wants to define the product experience from day one — not inherit it later.