What are the responsibilities and job description for the Copy Of Sales Development Representative position at Redbridge USA Inc?
About Redbridge
Redbridge partners with corporate treasurers and CFOs to optimize payments, cash management, and financing. Through deep analysis, market comparison, structuring, and negotiation we help clients enhance financial efficiency and unlock new sources of value. Headquartered in Paris, Redbridge has offices in Houston, New York, Chicago, Geneva, and London.
Role overview
We are seeking an energetic, motivated, and proactive Sales Development Representative to accelerate the growth of our North American business. The primary objective of this role will be generating meetings and opportunities with pre-identified accounts by leveraging various channels (emails, phone, LinkedIn, events). Additionally, the successful candidate will also be able to increase awareness and nurture relationships with prospects pre-engagement and pre-handover to Relationship Managers. You will be working closely with Marketing, Account-Based Marketing, and Relationship Managers to roll out targeted and relevant messaging to high-value targets.
This role supports new business origination, advances complex sales opportunities, and strengthens executive-level relationships. The Sales Development Representative engages confidently with C-suite leaders, uncovers strategic business needs, and positions Redbridge’s advisory and engagements as high-value, long-term partnerships.
Success in this role requires tailored written and verbal messaging, strong executive presence, and the ability to translate economic insight into measurable business impact. In addition to booking Introduction meetings, a successful SDR will also support the Relationship Managers to progress that Prospect from Stage 1 (Introduction) to Stage 2 (Sales Qualified Lead (SQL)).
Success Metrics (KPIs)
- Meetings booked with target accounts
- Accounts and prospects engagement progress
- SQL = scorecards
- Increased conversion rate from Intro to SQL (Current state: 68%)
Key responsibilities
- Leverage our tech stack to roll out a constant flow of tailored prospecting messages to our addressable market and book meetings.
- Support Relationship Managers to maintain and develop the relationship throughout the sales funnel.
- Support Relationship Managers and the wider Business Development team with the pre- and post-event communication of events (internal or external).
- Tactically use marketing assets to complement sales messaging, increase brand awareness and relevance.
- Partner with RMs and Head of ABM to craft and execute hyper-targeted prospecting sequences on priority accounts
- Take ownership of accounts data cleanliness to maximize marketing and sales efficiency (cleanse and identify relevant contacts, audit account qualification data)
- Participate in success metrics analysis and refinement to keep improving messaging, sequences, and overall outreach efforts.
- Proactively identify new targets matching our ICPs to expand our TAM
Experience and Competencies
- 2 years of lead generation experience, working with CRM and Sales Outbound platforms (preferably Salesforce, LinkedIn Sales Navigator, ZoomInfo)
- Experience generating meetings with treasury and finance leaders, Fortune 1000 businesses, or in consulting or financial services.
- Critical mindset and ability to identify areas for improvement and opportunities
- Ability to deliver on several initiatives at the same time with a high quality of execution
- Excellent verbal and written communication skills
- Strong attention to detail
- Ability and confidence to use all types of communication channels to reach the prospect
- Excellent collaboration and coordination skills
- Driven, self-motivated, and autonomous