What are the responsibilities and job description for the Hubspot and Systems Expert position at REBOOT Recovery?
Hubspot and Systems Expert
Location: Pleasant View, TN (Near Nashville, TN)
Reports to Operations Director
REBOOT Recovery (REBOOT) is a Christian, faith-based non-profit 501(c)3 organization that exists to help people overcome trauma through small group courses around the world. We have served over 50,000 individuals through our peer-led courses and are mobilizing the largest faith-based response to trauma and suicide ever built.
EXPLANATION OF DUTIES
The HubSpot & Systems Expert is responsible for designing, building, and optimizing REBOOT’s technology systems so the organization can operate clearly, efficiently, and at scale. This role ensures our tools are set up correctly, used effectively by every team, and continuously improved to reduce friction and increase performance.
This person works across all departments to create simple, repeatable systems that support revenue growth, program delivery, marketing, and operations. They also lead the integration of AI tools and automation to help REBOOT move faster and operate smarter.
This role ensures REBOOT’s systems are clear, connected, and efficient—helping every team work better and scale faster.
SPECIFIC RESPONSIBILITIES
1. Own and Optimize HubSpot
Design and maintain CRM architecture across sales, partnerships, programs, and marketing
Ensure pipelines, workflows, and data structures are clean, clear, and actionable
Build automations that reduce manual work and improve follow-through
Maintain data integrity and reporting accuracy
Provide website maintenance, SEO optimization, and technical troubleshooting for HubSpot support tickets and site updates
2. Improve System Usage Across the Organization
Train staff on how to use all technology tools effectively
Identify gaps, workarounds, and inefficiencies in how teams are operating
Simplify workflows so teams know exactly what to do and when
3. Build Cross-Departmental Systems
Work into each department (Revenue, Programs, Marketing, Operations) to understand their needs
Design systems that connect teams and eliminate breakdowns between handoffs
Create clear processes for:
Lead flow (marketing → sales → programs)
Partnership tracking and execution
Program delivery, support and retention
Ensure visibility across the organization through dashboards and reporting
4. Integrate AI and Automation Across REBOOT
Identify opportunities to use AI tools to improve efficiency and output
Implement AI agents across departments (sales, marketing, support, operations)
Help the organization adopt AI in practical, usable ways—not just theory
Explore and deploy tools such as:
Automated follow-up systems
AI-assisted content workflows
Internal knowledge and support agents
Data analysis and reporting tools
5. Drive Continuous Improvement
Regularly evaluate how systems are performing and where improvements can be made, especially cross departmentally
Stay current on best practices in CRM, automation, and AI
Proactively recommend changes that increase speed, clarity, and effectiveness
Help the organization scale without adding unnecessary complexity
COMPETENCIES AND TRAITS REQUIRED
Deep experience with HubSpot (CRM, workflows, automation, reporting)
Strong systems thinking and ability to simplify complex processes
Ability to train and support non-technical team members
Experience implementing automation and AI tools in real-world environments
High ownership and problem-solving mindset
Ability to work across teams and translate needs into systems
SUCCESS OUTCOMES
Teams clearly understand and consistently use systems
Leads, partnerships, and programs are tracked and visible at all times
Manual work is reduced and follow-through improves
Handoffs between teams are smooth and predictable
AI and automation meaningfully increase efficiency across the organization
BENEFITS
Flexible work schedule
Generous amount of PTO and holidays, including 2 weeks off between Christmas and New Years
Optional SIMPLE IRA participation with 3% employer match
Optional medical insurance
Paid maternity and paternity leave
Casual dress code