What are the responsibilities and job description for the Audience Engagement Editor position at Reasons to be Cheerful?
Our solutions-focused, nonprofit online news magazine is seeking an Audience Engagement Editor to help us better identify, serve and expand our readership. Apply by January 2, 2026.
Responsibilities
- Design, implement and manage a comprehensive audience strategy aimed at growing our readership among both general and targeted audiences
- Create and publish content (including graphics and video) for newsletters and social media feeds
- Conduct qualitative and quantitative research to learn more about our audiences
- Collect and synthesize analytics data, both internally and from partners
- Leverage audience data and analysis to work with editors on shaping editorial strategy
- Identify and record examples of impact
- Develop new publication partnerships and deepen existing ones
- Develop and oversee reader surveys and communicate findings to the team
Qualifications
- At least three years experience working in audience engagement at journalism outlets
- A track record of designing and implementing successful audience growth strategies
- An enthusiasm for nonprofit and/or solutions journalism
- A curiosity to explore underutilized mediums for story reach and audience growth like LLMs and social video
- Comfortable working with major social platforms used by RTBC (Instagram, Facebook, Bluesky, LinkedIn) as well as platforms we might embrace (TikTok, Threads, Reddit) and their management tools (Hootsuite, Later, etc.)
- Adept at using Mailchimp to send newsletters and track performance
- Proficient with software used to create video, audio and illustrations
- Adaptable, personable and able to work well with a small, tight-knit team
Location: Remote, or hybrid for candidates in or near New York City
Commitment: 25-30 hours per week
Compensation: $3,500 per month (contract position)
How to Apply: Send a cover a letter, resume and one to three work samples showing your abilities as an audience engagement editor to info@reasonstobecheerful.world with "Audience Engagement Editor" in the subject line.
About Reasons to be Cheerful
Reasons to be Cheerful is an award-winning online magazine covering evidence-based solutions to the world’s most pressing problems. It was founded by musician and artist David Byrne in 2019, and has published over 1,000 stories for an audience of one million annual readers. Originally started by Byrne as a sort of self-therapy project, Reasons to Be Cheerful is the flagship project of his nonprofit organization Arbutus, which he created to bring the exciting work of others to light via novel and innovative presentation.
Salary : $3,500