What are the responsibilities and job description for the Marketing Manager position at Reason Brand Inc?
Marketing Manager
$57,000–$80,000/year
In-person | 3 West 35th Street, New York City
Job Type: Full-time | Fast-paced, creative environment
* Resumes without a portfolio link will be ignored *
About the Role:
We’re a multi-brand streetwear fashion company seeking a results-driven Marketing Manager to lead our e-commerce growth and elevate brand awareness across all digital platforms. The ideal candidate is equal parts analytical and creative — someone who knows the streetwear space, lives online, and can turn clicks into loyal customers.
If you’re experienced with Shopify, paid search, and digital campaigns — and you love streetwear culture — this is your opportunity to drive real impact in a fast-moving fashion environment.
What You’ll Do:
• Develop and execute digital marketing strategies that align with company goals
• Manage performance marketing campaigns across Google, Meta, and other paid channels
• Oversee and optimize content across Shopify, social media, and email marketing
• Plan and execute weekly drops, sales, and promotions across multiple brands
• Create or direct graphics and short-form videos to boost engagement
• Track and analyze campaign performance; adjust strategies to improve ROI
• Collaborate with creative and product teams to maintain cohesive brand messaging
• Stay ahead of digital trends and identify new opportunities for growth
What You Bring:
• Proven experience in digital marketing, especially in performance and conversion optimization
• Hands-on experience with Shopify and e-commerce
• Strong understanding of streetwear, fashion culture, and youth-driven marketing
• Proficiency in Google Ads, Facebook Ads, and analytics tools
• Solid graphic design and video editing skills (Adobe Suite preferred)
• Strong analytical mindset and ability to make data-driven decisions
• Excellent communication and storytelling skills
• Self-starter who thrives in a fast-paced, collaborative environment
Benefits & Perks:
Flexible Schedule
Health Insurance
Paid Time Off
Salary : $57,000 - $80,000