Marketing Assistant

RBB

Job Description

Job Title: Marketing Assistant

Department: Sales and Marketing

Reports To: Sales and Marketing Manager

FLSA Status: Part Time, Non-Exempt

SUMMARY:

We are seeking a motivated and detail-oriented Marketing Assistant to support our sales & marketing team in executing day-to-day activities and campaigns. The ideal candidate will be a creative thinker with strong organizational skills who enjoys working with a team. This role plays a key part in maintaining our brand presence through social media, newsletters, blog content, and event coordination. This is a part-time role.

ESSENTIAL FUNCTIONS AND DUTIES:

This list describes the general task expectations. Other duties may be assigned.

Social Media:

• Manage and update company social media accounts (LinkedIn, Facebook, X, YouTube, etc.) with engaging and consistent content.
• Monitor social media engagement, track performance metrics, and suggest improvements for increased reach and interaction.
• Assist in developing visual and written content aligned with brand tone and messaging.

Newsletters:

• Draft, format, and send newsletters at regular intervals to prospect list, current client list, etc.
• Maintain and segment contact lists to ensure effective targeting.
• Track newsletter metrics as needed.

Blog Posts & Website Content:

• Research, draft, and publish blog posts and website updates that support the company’s marketing strategy.
• Coordinate with internal teams to gather information and stories for marketing content.
• Proofread and edit content to ensure clarity, accuracy, and brand consistency.

Events & Trade Shows:

• Assist in planning and coordinating trade shows, conferences, and marketing events.
• Manage shipping logistics when required.
• Support booth setup, attendee engagement, and post-event follow-ups.
• Coordinate ordering and inventory of marketing materials (brochures, giveaways, signage, etc.).

Marketing Operations & Support:

• Maintain up-to-date contact and distribution lists.
• Provide administrative support for marketing projects and campaigns as needed.
• Provide support to cover absences and peak demands assigned.

ACCOUNTABILITIES AND BASIS FOR EVALUATION:

JOB SPECIFICATIONS AND QUALIFICATIONS:

To perform this job successfully, an individual must be able to satisfactorily perform each essential duty. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.

Education & Experience

• 1–3 years of experience in marketing, communications, or related roles preferred.
• Familiarity with social media platforms, email marketing tools & CMS platforms (e.g., HubSpot).
• Familiarity with manufacturing or the printed circuit board assembly process and environment preferred.

Skills

• Excellent written and verbal communication skills.
• Strong attention to detail and organizational abilities.
• Proficiency in Microsoft Office and basic graphic design tools (e.g., Canva, Adobe Express, Microsoft Publisher, etc.).
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
• Team-oriented with a proactive and positive attitude.
• Willingness to learn new skills.