REGIONAL SALES MANAGER, New Business

OBJECTIVE

The Regional Sales Manager, New Business (RSM) is responsible for driving new business growth across North America by identifying, pursuing, and securing new customer relationships within key new industries, including automotive, agriculture/earth moving, heavy machinery, mining, commercial trucking, rail, and aerospace. This role requires a high-energy sales professional with a hunter mentality who can navigate complex buying processes, position Ramco’s engineered fastener solutions as the superior choice, and deliver measurable sales and margin results.

The RSM collaborates with internal engineering, operations, and quality teams to align product capabilities and ensure seamless execution but remains fully accountable for achieving commercial outcomes and building profitable, lasting client partnerships.

ESSENTIAL FUNCTIONS

• Drive new business development through proactive prospecting, networking, and industry engagement to expand Ramco’s customer base across target verticals.
• Manage the full sales cycle, from lead generation and opportunity qualification to proposal development, negotiation, and contract close.
• Consistently achieve or exceed assigned Net Sales and Gross Margin quota targets.
• Identify and onboard new accounts that align with Ramco’s strategic growth objectives.
• Build and maintain relationships with key decision-makers at OEMs and Tier suppliers, focusing on long-term commercial partnerships.
• Collaborate with internal teams (engineering, quality, operations) to provide customers with technically sound and value-driven solutions.
• Represent Ramco at industry events, trade shows, and customer visits to promote brand presence and uncover opportunities.
• Utilize CRM tools to manage pipelines, forecast accurately, and maintain visibility of customer engagement activity.
• Maintain strong market intelligence on competitors, customer programs, and emerging industry trends.
• Adhere to all company policies, quality standards, and the principles outlined in the Ramco employee manual.

METRICS & PERFORMANCE EXPECTATIONS

• Achievement of annual Net Sales quota

• New customer accounts acquired annually
• Accurate and timely CRM pipeline reporting

COMPENSATION STRUCTURE

This position includes a base salary plus commission plan tied to sales and margin performance. Details of compensation plan in attached document.

REQUIRED EDUCATION AND EXPERIENCE

Bachelor’s degree required. Engineering or Business Administration preferred.

COMPETENCIES

• Strong hunter mentality with the ability to open doors and close business.
• Consultative selling and solution development skills.
• Contract negotiation and strategic account management expertise.
• High degree of initiative, urgency, and accountability for results.
• Ability to build trust, credibility, and long-term relationships.

PHYSICAL DEMANDS

The physical demands of a sales engineer position can vary depending on the position. Some positions may involve frequent bending, moving, lifting, and carrying material weighing up to fifteen pounds. Representatives will frequently sit for extended periods of time. Specific vision abilities required by this job include close vision, distance vision, color vision, and peripheral vision.

WORK ENVIRONMENT

The physical demands described here are representative of those that must be met by an individual to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the individual is regularly required to sit and talk or hear. The person in this position frequently is required to walk and climb stairs. Also, it is regularly required to stand; use hands to finger, handle or feel objects, tools, or controls; reach with hands and arms; and stoop, kneel, crouch, or crawl.

DISCLAIMER

This job description is not a complete list of all responsibilities, duties or skills required for the job and is subject to review and change at any time, with or without notice, in accordance with the needs of Ramco Specialties, Inc. Since no job description can detail all the duties and responsibilities that may be required from time to time in the performance of a job, duties and responsibilities that may be inherent in a job, reasonably required for its performance, or required due to the changing nature of the job shall also be considered part of the job holder’s responsibility.

Salary : $100,000