Demo

Senior Product Marketing Manager, Launch

Pure Storage
Santa Clara, CA Full Time
POSTED ON 4/29/2025
AVAILABLE BEFORE 5/28/2025
We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.

This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.

Pure Storage is seeking a Sr. Product Marketing Manager to lead product launches from conception through release and campaign delivery. In this role, you will prioritize the launch portfolio, drive alignment with executive leadership, and balance the objectives of the product group, marketing, and sales to achieve cross-functional goals. As a subject matter expert, you will represent the launch portfolio in various functions, coordinate executive reviews, and develop high-level messaging and narratives. You will also ensure the seamless progress of launches, create key documentation, and maintain accountability for all aspects of the launch process. This position requires a deep understanding of product launch procedures, strong narrative and analytical skills, and exceptional leadership abilities.

SHOULD YOU ACCEPT THIS CHALLENGE...

  • Strategy Development and Alignment – Prioritize launch portfolio (T1, T2, T3, Always On) and drive consensus with executive leadership. Balance objectives of product group, marketing, sales in order to achieve cross functional objectives needed from product launch.
  • Subject Matter Expertise -- Become the subject matter expert for the overall launch portfolio and represent in various launch functions including sales enablement and campaign planning
  • Leadership -- Coordinate, prepare, and deliver working closely with launch program manager executive reviews throughout the launch process. Plan reporting guidelines for cross functional stakeholders as it pertains to launch to ensure executive alignment.
  • Content Development -- Develop and own the high level messaging and narrative for the launch. Champion the narrative amongst team members to represent launch within various launch workstreams.
  • Project Management and Support -- Work closely with launch program management to ensure launch progresses as planned, remediate issues, and continue to improve processes from launch to launch.
  • Documentation and Coordination -- Create and maintain key documentation, templates, and launch references deck that clearly defines product roadmaps, deliverables, and key timelines.
  • Ownership and Accountability -- Ensure that all aspects of launch are executed and support all internal stakeholders.

What You’ll Need To Bring To This Role...

  • Deep understanding of product launch process, procedures, trends, and challenges. Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred) and 10 years of experience in marketing, product marketing, or solutions marketing
  • Proven track record of developing and executing successful marketing launches and campaigns
  • Strong analytical skills and ability to translate complex technical concepts into clear, compelling messaging and content
  • Excellent written and verbal communication skills, including strong narrative skills in distilling a platform, portfolio, and solution narratives into a clear, concise, market relevant narrative
  • Exceptional leadership skills with the ability to lead cross-functional teams, align executive leadership, exercise independent judgment, and provide strategic recommendations that drive actionable results, while ensuring full transparency to the extended team throughout the launch process
  • Experience with data, infrastructure/IT or related technologies is a plus
  • We are primarily an in-office environment and therefore, you will be expected to work from the Santa Clara office in compliance with Pure’s policies, unless you are on PTO, or work travel, or other approved leave.

The annual base salary range is: $176,000 – $265,000.

Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations.

This role may be eligible for incentive pay and/or equity.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events - check out purebenefits.com for more information.

There is no application deadline and we accept applications on an ongoing basis until the job is filled.

What You Can Expect From Us

  • Pure Innovation: We celebrate those who think critically, like a challenge and aspire to be trailblazers.
  • Pure Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been Named Fortune's Best Large Workplaces in the Bay Area™, Fortune's Best Workplaces for Millennials™ and certified as a Great Place to Work®!
  • Pure Team: We build each other up and set aside ego for the greater good.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources and company-sponsored team events. Check out purebenefits.com for more information.

Accommodations And Accessibility

Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at TA-Ops@purestorage.com if you’re invited to an interview.

Where Differences Fuel Innovation

We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership. At Pure Storage, diversity, equity, inclusion and sustainability are part of our DNA because we believe our people will shape the next chapter of our success story.

Pure Storage is proud to be an equal opportunity employer. We strongly encourage applications from Indigenous Peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and people with intersectional identities. We also encourage you to apply even if you feel you don’t match all of the role criteria. If you think you can do the job and feel you’re a good match, please apply.

Salary : $176,000 - $265,000

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