local seo google specialist for restaurant

Overview
We are seeking a dynamic and results-driven Local SEO Google Specialist dedicated to elevating the online presence of restaurants through expert search engine optimization strategies. In this role, you will leverage your deep understanding of local search algorithms, Google tools, and digital marketing techniques to boost visibility, attract more customers, and drive foot traffic for restaurant clients. Your energetic approach and innovative mindset will help shape compelling local listings, optimize websites, and implement effective SEO campaigns that deliver measurable growth.

Responsibilities

• Conduct comprehensive keyword research tailored to the restaurant industry to identify high-impact search terms for local audiences.
• Optimize Google My Business profiles, ensuring accurate metadata, photos, menus, and consistent NAP (Name, Address, Phone Number) information across all listings.
• Implement on-page SEO strategies by editing website content using HTML, CSS, and JavaScript to improve local search rankings.
• Utilize SEO tools such as Google Search Console, Google Analytics, Adobe Analytics, and SEM tools to monitor performance and identify opportunities for improvement.
• Develop and execute link-building campaigns to enhance domain authority and local relevance through strategic outreach and content marketing.
• Manage content management systems like WordPress to update website pages, blog posts, and landing pages with optimized metadata and keywords.
• Analyze web analytics data to track user behavior, conversion rates, and campaign effectiveness; adjust strategies accordingly for maximum ROI.
• Enhance local SEO efforts through structured data markup (schema), metadata optimization, and technical audits using tools like Google Tag Manager.
• Collaborate with social media management teams to integrate digital marketing efforts across platforms for cohesive brand messaging.
• Stay current with evolving SEO best practices, algorithm updates, and industry trends to maintain a competitive edge in local search rankings.

Skills

• Proven expertise in local SEO strategies specifically tailored for restaurants or hospitality businesses.
• Strong knowledge of Google Search Console, Google Analytics, Adobe Analytics, and SEM tools for performance tracking.
• Proficiency in HTML, CSS, JavaScript, and content management systems such as WordPress for website optimization.
• Experience with metadata creation including titles, descriptions, schema markup (structured data), and keyword research techniques.
• Ability to develop effective link-building strategies that improve local authority and search visibility.
• Familiarity with web analytics tools to interpret data insights and inform ongoing SEO campaigns.
• Knowledge of social media management combined with digital marketing skills including SEM (Search Engine Marketing) campaigns.
• Understanding of e-commerce platforms if applicable to restaurant online ordering systems or reservations integrations.
• Strong communication skills for collaborating with cross-functional teams on content creation and technical implementations. Join us in transforming the way restaurants connect with their local communities online! This paid position offers an exciting opportunity to apply your SEO expertise in a vibrant industry while helping businesses thrive through innovative digital marketing solutions.

Pay: $15.00 per hour

Work Location: In person

Salary : $15