What are the responsibilities and job description for the Senior Vice President, Brand Strategy position at Publicis Groupe Holdings B.V?

Company description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Overview

As Senior Vice President of Account Planning/Brand Strategy, you’ll lead the charge for Digitas to become a more influential partner to CMOs and CEOs through the quality of our ideas and our creative work.

Responsibilities

Day to day, you’ll be tasked with:

Partnering with the Creative Director and providing inspiration for the Creative Department
Leading the charge for us to consistently create and champion our own original organizing ideas, and reducing our reliance on activating those of other agencies
Overseeing career development and growth of individuals in the planning group
Serving as both an anchor and springboard for the other strategic capabilities: Marketing, Media & Strategy & Analysis
Acting as Guardian angel for Relationship Leads, a trusted partner to Clients, and an ally for New Business

Qualifications

We’re looking for a whip smart Senior Vice President with outstanding experience that includes:

A four year college degree and at least 12 years of experience in account planning/brand strategy, preferably in an advertising agency
Experience working with CPG clients, preferably in the food category
Proven track record of helping brands with repositioning
A knack for finding ‘real’ insights and presenting them in a way that inspires creative
Keen ability to navigate originating ideas/brand experiences
A collaborative spirit, shepherding solutions through with other strategists and agency partners
Willingness to roll up the sleeves to help bring great ideas to life
Proven influence at the CMO level and beyond
Persuasiveness and the confidence to excite clients to buy into powerful ideas
A reputation for being exceptionally insightful, enterprising, articulate and convincing
The wisdom and patience to not try and boil an ocean: This is about changing a large business from within
Willingness to travel as needed – you’re open to new places, new faces and new ideas

Additional information

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

Compensation Range: $176,700 - $263,655 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be June 1, 2025.

All your information will be kept confidential according to EEO guidelines.

Salary : $176,700 - $263,655

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Senior Vice President, Brand Strategy

What are the responsibilities and job description for the Senior Vice President, Brand Strategy position at Publicis Groupe Holdings B.V?

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