What are the responsibilities and job description for the Associate Director, Business Intelligence position at Publicis Groupe Holdings B.V?
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.
Overview
The Associate Director, Business Intelligence will apply data analysis and strategic consulting as the BI leader on a book of business within the health and wellness industry. Important to this success will be to source and use the many data sources at the disposal of the BI team to not only represent the business impact that our media/marketing campaigns have in the marketplace but also the ability to translate these insights into relevant recommendations to optimize media investment for our clients. You will report to the Director of Business Intelligence.
This a hybrid role requiring 3 days in office out of our Chicago, NYC or Philadelphia locations.
Responsibilities
Manage a team of Analysts, Senior Analysts and Managers that are responsible for delivering monthly reporting. Build professional relationships with the many members of your internal and client team(s) while being solely responsible for the level of quality in communications and results for the entire team that serves on your client's behalf.
Work with internal and external partners to build measurement plans that satisfy all client goals and address challenges and opportunities with clearly defined goals and definitions of program success.
Coordinate the creation of the business rules and parameters of the engagement and participate together with internal Finance and Operations teams in the scoping process and any vital requests for proposal from outside vendors/data companies.
Own the many internal data sources and (where applicable) third-party vendors/data streams that comprise our custom measurement platform while keeping process on task within the established timelines and delivery dates.
Analyze available data to gain insights on program success in changing target audience behavior and identify areas for improvement.
Be a strategic consultant using the aforementioned insights as the foundation for presentations, reports, assorted client results in either a face-to-face or virtual setting.
Identify areas of opportunity to expand our presence through consultative selling at current clients while periodically participating in the any new business development opportunities as they arise.
Understand client needs and internal operations to achieve success for the client and team.
Provide strategic review of your team's work to ensure results are timely, data cleanliness & clean presentation of story is presented, and overall, of high quality.
Collaborate with people across the organization, affect positive change, understand offerings, identify needs to get projects moving and keep them moving forward with our teams.
Independently provide POV for clients or our teams, while sourcing or researching any needed information to advise decision-making in consideration of business rules.
Manage a team, guiding process and providing a growth path while leading their workload for success.
Qualifications
5-7 years of work experience in data/analytics consulting or quantitative marketing/analysis (healthcare, pharmaceuticals or life sciences experience)
Depth of understanding of how clients use all aspects of their multi-channel marketing mix in reaching their customers.
Power-user of business IT software: MS Excel, Word, PowerPoint
Literacy of software such as Datorama, Tableau, Power BI, Adobe, Google, etc.
Additional information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Compensation Range: $ 110,580 -158,865. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be resolved based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/13/2025.
All your information will be kept confidential according to EEO guidelines.
Salary : $110,580 - $158,865
