What are the responsibilities and job description for the Marketing Analyst (Adobe) position at Programmers.io?
Role: Scrum Master with Adobe Marketo Experience
Location: US Remote 100%
Contract role
JD
- :Lead and manage Adobe Marketo implementations, driving end-to-end marketing automation, campaign execution, and lead lifecycle management
- .Design, optimize, and monitor Marketo programs including email campaigns, lead scoring, nurturing workflows, and segmentation strategies
- .Integrate Marketo with CRM platforms (e.g., Salesforce) to ensure seamless data flow, reporting, and marketing-sales alignment
- .Act as Scrum Master to facilitate Agile ceremonies, remove impediments, and ensure timely delivery of marketing technology initiatives
- .Analyze campaign performance and Marketo analytics to drive continuous improvement and data-driven marketing decisions