What are the responsibilities and job description for the Adobe Journey Optimizer Tech Lead || Cary, NC / Bridgewater, NJ / Manhattan, NY (Onsite) position at Programmers.io?
Job Role: Adobe Journey Optimizer Tech Lead
Location: Cary, NC / Bridgewater, NJ / Manhattan, NY (Onsite)
Duration: Long Term Contract
Job Description:
- An Adobe Journey Optimizer (AJO) Tech Lead is a senior-level role focused on leading the design, integration, and delivery of scalable AJO platforms to enhance marketing operations and personalization capabilities
Role Overview
- The Tech Lead combines strategic and technical leadership to:
- Architect and implement AJO solutions with agency or internal delivery teams.
- Align marketing use cases with journey logic, segmentation, and activation workflows.
- Ensure compliance with GDPR/CCPA and consent management requirements
Key Responsibilities
- Solution Architecture & Implementation: Lead AJO solution design, integration with Adobe Experience Platform (AEP) and Real-Time CDP, and platform configuration (offers, decisioning rules, triggers, journeys)
- Data & Schema Design: Define XDM schemas, identity stitching, real-time event models, and customer attributes.
- Integration & Optimization: Partner with Data Engineering to optimize Snowflake or similar cloud data warehouses for AJO activation.
- Journey Orchestration: Upgrade and scale customer journeys for better personalization; validate data flows and integration processes.
- Cross-Functional Collaboration: Work with Email Ops, Marketing Ops, Martech, CRM, Legal, and Brand teams.
- Documentation: Create platform configuration docs, use case mappings, and QA plans
Required Qualifications
- Experience: 8 10 years in marketing technology or digital implementation
- AJO Expertise: Hands-on implementation, orchestration, segmentation, and activation in production environments.
- Certifications: AJO Architect, AEP Business Practitioner, Adobe Target.
- Technical Skills: Strong understanding of journey architecture, real-time personalization, JSON payloads, APIs, and event instrumentation.
- Data Platforms: Experience with Snowflake or similar cloud data warehouses.
- Compliance: Familiarity with GDPR/CCPA and consent management.
- Soft Skills: Excellent collaboration, documentation, and problem-solving abilities
Skills:
- Digital : Adobe Experience Manager (AEM)~Adobe Technology
- Experience Required: 8-10