PTR Membership Sales & Growth Manager

Professional Tennis Registry (PTR)

Job Description

Position: Membership Sales & Growth Manager

About PTR

Professional Tennis Registry (PTR) is the largest global organization of racquet sports coaches, serving more than 20,000 members in over 125 countries. PTR is dedicated to elevating the global racquet sports community through innovative education, career development, premium content, and industry leadership.

As PTR continues to grow across tennis, pickleball, padel, and platform tennis, we are seeking a highly motivated sales professional to drive membership growth, revenue generation, strategic partnerships, and business development initiatives worldwide.

Position Summary

The Membership Sales & Growth Manager is a revenue-generating sales leader responsible for driving membership growth, sponsorship revenue, education registrations, event sales, and strategic partnerships across all PTR entities.

This position owns the full sales cycle—from prospecting and lead generation to closing, retention, upselling, and account growth. The ideal candidate is highly competitive, results-oriented, and passionate about building relationships while exceeding sales goals.

Success in this role will be measured by membership growth, revenue generation, sponsorship sales, education registrations, event participation, and overall business development performance.

Core Objectives

• Exceed annual membership growth and revenue targets
• Drive new member acquisition through outbound sales efforts
• Increase member retention, renewals, reinstatements, and upgrades
• Grow sponsorship, partnership, and advertising revenue
• Increase registrations for certification workshops, conferences, and online education
• Build and manage a high-performing sales pipeline
• Develop scalable sales systems and outreach strategies
• Expand PTR’s presence through strategic business development initiatives
• Create a culture of accountability, activity tracking, and sales performance

Key Responsibilities

1. Membership Sales & Growth

• Own membership sales targets across PTR, PPR, PCR, and PPTR
• Drive new memberships through outbound prospecting, referrals, strategic partnerships, and direct sales initiatives
• Develop and execute sales strategies that convert prospects into paying members
• Conduct sales calls, presentations, demonstrations, and follow-up meetings with prospective members
• Create and execute membership acquisition campaigns
• Build and implement retention and reinstatement strategies for lapsed members
• Develop membership upgrade and cross-selling initiatives
• Build relationships with clubs, facilities, academies, federations, schools, universities, and industry organizations
• Maintain a healthy pipeline of qualified membership prospects

2. Revenue Generation & Business Development

• Serve as the primary sales leader for memberships, education, events, sponsorships, and strategic partnerships
• Consistently achieve monthly, quarterly, and annual revenue goals
• Identify and pursue new business opportunities that generate revenue and expand PTR’s market presence
• Create and execute outbound sales campaigns targeting coaches, clubs, facilities, organizations, and prospective partners
• Conduct discovery calls and sales presentations with prospective customers and partners
• Develop strategies to increase workshop registrations, conference attendance, and participation in educational programs
• Negotiate and close agreements that contribute to organizational growth and revenue generation
• Develop new revenue opportunities and business channels

3. Strategic Partnerships & Sponsorship Sales

• Prospect, develop, and close new sponsorship and partnership opportunities
• Build a robust pipeline of prospective sponsors and strategic partners
• Create and sell sponsorship, advertising, and partnership packages
• Develop customized partnership proposals and presentations
• Negotiate agreements to maximize revenue and member value
• Maintain strong relationships with sponsors and partners to encourage renewals and upsell opportunities
• Identify new partnership opportunities that support PTR’s mission and strategic objectives

4. Events, Education & Program Revenue

• Drive registrations and revenue for PTR conferences, workshops, certifications, webinars, and online education
• Support exhibitor, sponsorship, and ticket sales for events
• Develop promotional sales campaigns that increase participation and revenue
• Work closely with the Marketing team to maximize event visibility and lead generation
• Identify opportunities to increase revenue from educational products and programs

5. Team Leadership & Execution

• Recruit, train, and manage a team of interns and/or sales support personnel
• Establish outreach goals, activity targets, and performance expectations
• Provide coaching, accountability, and support to maximize performance
• Foster a results-driven sales culture focused on growth and member success

6. Sales Operations, Reporting & CRM Management

• Build and manage a structured sales pipeline within the CRM system
• Maintain accurate records of leads, opportunities, activities, and sales forecasts
• Develop reporting systems that track performance against goals
• Monitor sales conversion metrics and identify opportunities for improvement
• Present regular sales reports and growth forecasts to leadership

Sales Performance Expectations

The successful candidate will:

• Consistently meet or exceed monthly, quarterly, and annual sales goals
• Maintain a proactive outbound sales strategy
• Generate new qualified leads on a consistent basis
• Conduct ongoing prospecting, relationship-building, and follow-up activities
• Develop and maintain a strong sales pipeline
• Demonstrate measurable growth across membership, sponsorship, education, and event revenue categories

Key Performance Indicators (KPIs)

Membership Growth

• New memberships acquired
• Membership revenue generated
• Membership renewals
• Retention rate
• Membership reinstatements

Sales & Business Development

• Qualified leads generated
• Conversion rate
• Proposal-to-close ratio
• Sales pipeline value
• New strategic partnerships secured

Sponsorship Revenue

• New sponsorship revenue
• Sponsorship renewal revenue
• Total partnership revenue

Education & Events

• Workshop registrations
• Conference registrations
• Certification enrollments
• Event revenue generated

Overall Performance

• Total revenue generated
• Revenue growth percentage
• Quarterly and annual sales goal attainment

Qualifications

Required

• Minimum of 3 years of successful sales, business development, membership sales, sponsorship sales, or account management experience
• Demonstrated track record of meeting or exceeding revenue targets
• Experience managing a sales pipeline and CRM system
• Strong prospecting, negotiation, presentation, and closing skills
• Excellent communication and relationship-building abilities
• Highly organized, self-motivated, and results-driven
• Ability to work independently while collaborating effectively with a team
• Strong problem-solving and strategic thinking skills

Preferred

• Experience in the tennis, pickleball, padel, platform tennis, sports, association, or education industries
• Experience selling memberships, sponsorships, events, or educational products
• Understanding of the racquet sports industry and coaching landscape
• Bilingual or multi-lingual

Ideal Candidate Profile

The ideal candidate is:

• A hunter who enjoys prospecting and closing new business
• Comfortable working in a performance-driven environment
• Motivated by goals, growth, and measurable results
• Passionate about relationship-building and customer success
• Entrepreneurial and proactive
• Energetic, competitive, and highly accountable
• Committed to supporting the growth of the global racquet sports community

Preferred Location

Saddlebrook Resort

Wesley Chapel, Florida, USA

Employment Type

Full-Time

Benefits

• 401(k) matching after one year of employment
• Medical, Dental, and Vision Insurance after 90 days
• Health Savings Account (HSA)
• Paid Time Off (PTO)
• Maternity Leave
• Professional Development Opportunities