What are the responsibilities and job description for the Vice President, Consultant Relations position at ProCare Rx?
This is a high-impact role that blends strategic relationship management, thought leadership, and market intelligence to position our PBM as a preferred partner in the evolving healthcare ecosystem.
The position will be required to own and drive several areas key to ProCare Rx’s success.
- Annual “go to market plan” for the consultant marketplace (Work with the VP of Marketing and CGO)
- Messaging
- Outreach plan
- Identify and attend key conferences/events for exposure and to establish/maintain relationships and find new opportunities.
- Will work across the ProCare Rx organization to help bring the voice of the customer” to product development and proposal/content creation.
Activity will be memorialized in HubSpot and participation in group sales and marketing activities will be required. They will manage the rfp/proposal general approach for their new business activities, working with the existing company resources and processes. Activities may include cold-calling and setting meetings, attending meetings and conferences and driving the account to contract. Travel to support sales and trade show events will be required. These duties can be performed remote but regular visits to the corporate office are required to encourage the best collaboration and education.
ESSENTIAL DUTIES AND RESPONSIBLITIES including but not limited to the following:
- Strategic Relationship Management
- Build and maintain trusted relationships with national and regional consulting firms (e.g., PSG, PayerAlly, Lockton, Gallagher, etc.)
- Serve as the primary liaison between the PBM and the consultant community, ensuring alignment on value proposition, performance, and innovation
- Identify and maintain opportunities through inbound lead follow-up and outbound cold calls and emails.
- Market Positioning & Thought Leadership
- Represent the PBM at industry events, conferences, and webinars
- Deliver compelling presentations and thought leadership content to elevate brand visibility and credibility
- Collaborate with marketing to develop consultant-facing materials and campaigns
- Sales Enablement & Pipeline Development
- Partner with sales and account teams to support RFPs, finalist meetings, and strategic renewals influenced by consultants
- Identify and cultivate new consultant relationships that can drive lead generation and market expansion
- Voice of the Market
- Gather and synthesize consultant feedback to inform product development, pricing strategy, and service enhancements
- Monitor competitive positioning and emerging trends in pharmacy benefits and healthcare consulting
- Cross-Functional Collaboration
- Work closely with executive leadership, clinical, underwriting, and legal teams to ensure alignment on consultant strategy
- Support internal education and training on consultant dynamics and expectations
KNOWLEDGE, SKILLS, AND ATRIBUTES
- Able to “self-manage” in a remote environment.
- Possess strong phone presence and experience making cold calls.
- Proficient with corporate productivity and presentation tools.
- Experience working with HubSpot or similar CRM.
- Possess excellent verbal and written communication skills.
- Ability to multitask, prioritize, and manage time effectively.
- Proficient in Microsoft Office suite, including Word, Excel, Outlook, and PowerPoint.
QUALIFICATIONS AND REQUIREMENTS
- Bachelor’s degree (Business, Marketing, or Communications preferred), or equivalent experience
- 10 years of experience in healthcare, pharmacy benefits, or employee benefits consulting
- Experience working at or with a PBM, health plan, or large consulting firm
- Existing relationships with key influencers in the benefits consulting space
- Passion for transforming healthcare through transparency, innovation, and patient-centered care
- Clinical pharmacy background or Rph experience preferred
- Deep understanding of the PBM landscape, including pricing models, clinical programs, and regulatory trends
- Proven success in building and managing relationships with national consulting firms
- Exceptional communication, presentation, and negotiation skills
- Strategic thinker with strong business acumen and a collaborative mindset
- Willingness to travel (30–50%) to meet with consultants and attend industry events
PHYSICAL DEMANDS
Requires sitting, standing, and occasional light to medium lifting. Some travel may be required
ProCare Rx will never ask for a financial commitment from an applicant as part of our recruitment process. All interviews are conducted in-person OR through video conference invitations from official company emails. For inquiries, please contact our official recruitment team at (678) 248-4755 or email us at HR@procarerx.com.
ProCare Rx is an Equal Opportunity Employer.
