Social Media Manager and Content Creator

Job Overview
We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate our brands presence across digital platforms. This energetic role requires a passionate individual who thrives on crafting compelling content, engaging audiences, and driving impactful social media campaigns. You will be responsible for developing strategic content that aligns with our brands voice, managing multiple social channels, and analyzing performance metrics to optimize outreach. If you’re a creative thinker with a knack for storytelling and a deep understanding of digital marketing trends, this is your chance to make a significant impact in a fast-paced environment.

Duties

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to boost brand awareness and engagement.
• Create high-quality, visually appealing content including graphics, videos, photography, and written posts using Adobe Creative Suite tools like Photoshop and Illustrator.
• Manage daily social media activities using scheduling tools such as Hootsuite and Buffer, ensuring consistent posting schedules.
• Conduct social listening to monitor brand reputation, industry trends, and competitor activity; leverage insights to refine content strategies.
• Implement targeted Facebook Advertising campaigns to increase reach and conversions while optimizing ad performance through analytics.
• Collaborate with cross-functional teams including PR, marketing, and sales to align messaging and promote brand initiatives effectively.
• Analyze web analytics and social media metrics using Google Analytics and other tools to measure campaign success; prepare reports for continuous improvement.
• Engage with followers by responding promptly to comments, messages, and reviews to foster strong relationships and community loyalty.
• Maintain consistency in branding across all digital channels while proofreading content for accuracy and tone.
• Stay current on the latest social media trends, platform updates, and best practices in digital marketing to keep our strategies fresh and innovative.

Experience

• Proven experience in social media management and content creation within a fast-paced environment.
• Strong graphic design skills with proficiency in Adobe Photoshop, Illustrator, and Adobe Creative Suite.
• Hands-on experience with social listening tools like Hootsuite or Buffer for monitoring brand reputation.
• Demonstrated ability to develop engaging content tailored for diverse audiences across multiple platforms.
• Knowledge of SEO principles, keyword research, web analytics (Google Analytics), and digital marketing strategies.
• Experience managing Facebook Advertising campaigns with measurable results.
• Excellent proofreading skills with an eye for detail; ability to craft compelling narratives that resonate with target audiences.
• Familiarity with e-commerce platforms is a plus; experience in photography or video editing is highly desirable.
• Strong relationship management skills to collaborate effectively with internal teams and external partners. Join us as we harness the power of social media to tell our story! This paid position offers an exciting opportunity to shape our digital voice while growing your skills in a vibrant team dedicated to innovation and excellence.

Job Type: Full-time

Pay: $40,000.00 - $45,000.00 per year

Benefits:

• Employee discount
• Paid time off

Application Question(s):

• Do you have experience with Tik Tok, Facebook, Instagram and YouTube?

Education:

• High school or equivalent (Required)

Language:

• English (Required)

Ability to Commute:

• Southfield, MI 48075 (Required)

Work Location: In person

Salary : $40,000 - $45,000