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Hospice Marketing Liaison

Prime Source
Napa, CA Full Time
POSTED ON 6/25/2026
AVAILABLE BEFORE 7/24/2026

An established hospice company is looking for a self-motivated and passionate MARKETING LIAISON for the Marin county area. MUST HAVE healthcare marketing experience, preferably in hospice, home health, acute care, ltc.

The Marketing Liaison (Sales Representative) promotes the hospice's unique program and services in accordance with established policies and procedures. The Marketing Liaison is responsible for growing the census and being a positive reflection of the hospice program, while being heavily involved in the community. The Hospice Marketing Liaison develops and implements a regular structured program of contact and outreach to identify new referral sources and to maintain an ongoing relationships with hospice partners, physicians and referral sources that will increase census and preference for hospice services.

This hospice is a premier provider of end-of-life care and offers a competitive salary and bonus plus an industry leading benefits package. Salary $90,000 - $115,000 plus uncapped commission!

Responsibilities:

  • Determines primary decision makers and proactively builds positive, solid working relationships with members of the medical community and partners.
  • Promotes and positions Hospice's patients care service through regular visits in a manner that illustrates and reflects the Hospice's quality of care and unique capabilities.
  • Works to build the brand of the hospice as the preferred hospice provider in our service area to achieve and exceed agency goals for growth and census management.
  • Makes regular, planned calls to secure new referrals, build census, and meet established goals on new and existing, referring physicians; facilities; case managers discharge planners and social workers in hospitals and skilled nursing facilities; and other health care providers.
  • Conducts initial meeting with the patient and family giving an overview of hospice service and philosophy and obtains consents for care.


Qualifications:

  • Bachelor’s degree in related field preferred. Additional experience may be substituted for educational requirement.
  • Minimum one (2) years of sales/marketing experience in healthcare.
  • One (1) to two (2) years’ experience in hospice/palliative marketing strongly preferred.
  • Skilled at establishing/maintaining working relationships with key staff, marketing contracts, and clinical staff to ensure thorough understanding of Hospice services
Company Description
Prime Source is an executive search firm specializing in the placement of experienced professionals in skilled nursing facilities, hospice, home health, assisted living, rehab companies, home medical equipment, hospitals and affiliate organizations nationwide.

Salary : $90,000 - $115,000

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