What are the responsibilities and job description for the Area Director of Business Development position at Prime Source?
An established hospice company is seeking an experienced Area Director of Business Development to lead sales strategy and manage a team of business development professionals in the Mankato, MN area.
This high-impact role is responsible for driving census growth, optimizing sales performance, and developing new business opportunities in alignment with organizational goals.
What You’ll Do:
- Lead and mentor a team of business development representatives, including hiring, onboarding, coaching, and performance management
- Develop and implement territory-specific sales strategies to meet or exceed census growth and admission targets
- Identify and cultivate referral sources through community engagement, physician relationship building, facility partnerships, and outreach
- Analyze sales data, market trends, and referral patterns to improve effectiveness and strategy
- Provide regular field coaching, joint sales calls, and ongoing professional development to your team
- Maintain continuity with existing referral partners while actively pursuing new market opportunities
- Collaborate with internal clinical, operational, and executive teams to ensure seamless onboarding of new patients
- Represent the company at community events, industry conferences, and partner meetings to promote brand awareness and referral relationships
- Monitor compliance with sales methodologies, performance metrics, and regulatory requirements
- Support and implement short- and long-range growth goals aligned with company initiatives
Education:
- Bachelor’s degree required (Healthcare Administration, Business, Marketing, or related field preferred)
Experience:
- Minimum 3 years of direct sales experience in the healthcare service industry (Hospice, Home Health, DME, Palliative Care, or Post-Acute preferred)
- 1 years of healthcare sales leadership experience required
- Proven ability to lead teams, exceed sales quotas, and build lasting referral partnerships
- Experience using CRM systems, referral tracking software, and Microsoft Office (Excel, PowerPoint, Outlook)
- Prior experience with HomeCare HomeBase (HCHB) preferred
- A top-performer with a track record of achieving growth goals in a metrics-driven environment
Other Requirements:
- Valid driver’s license and auto insurance (travel required across assigned territory)
Benefits:
- 401(k) matching
- Cell phone reimbursement
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: On the road