Demo

Branch Manager/Sales Manager

Primary Residential Branding
Salt Lake, UT Full Time
POSTED ON 12/9/2025
AVAILABLE BEFORE 2/9/2026

Position purpose - Responsibilities/Duties/Functions/Tasks

The purpose of this position is to exercise responsibility for the immediate branch production and sales, as well as to enhance PRMI’s market position by locating, developing, defining, negotiating, and closing business relationships.  Responsibilities include directing, coordinating, and monitoring all sales, branch operation, and personnel development activities to create a business operation that increases sales, profitability, market share, and customer and employee satisfaction.

  • Assesses local market conditions, identifies current and prospective sales and business opportunities
  • Participates in development and research activities that increase branch’s strengths, identify potential new markets and business opportunities, increase share of market, and obtain a competitive position in the industry
  • Analyzes and exercises independent judgment and discretion in advancing PRMI’s business objectives and the interests of PRMI’s customers regarding significant financial decisions
  • May be responsible for the strategies of marketing and advertising of specific products
  • Identifies trendsetter ideas by researching industry and related events, publications, and announcements and tracks individual contributors and their accomplishments
  • Evaluates options and recommends investments
  • Examines risks and potentials and estimates partners' needs and goals
  • Protects organization's value by keeping information confidential
  • Carries out major assignments affecting business operations of the employer or the employer’s customers
    • Performs the following tasks in completion of major assignments if the branch manager is a loan originator:
      • collects and analyzes information regarding the customer’s income, assets, investments, or debts
      • analyzes applicant data, credit, and collateral property value
      • determines which financial products best meet the customer’s needs and financial circumstances
      • provides advice to the customer regarding the advantages and disadvantages of available financial products
      • markets, services, or promotes the employer’s financial products
    • Directs all operational aspects of the branch which include distribution operations, customer service, human resources, administration, and sales in a manner that supports reaching the profitability goals
    • Ensures that all areas of work performance or departments are properly staffed and directed
    • Provides training, coaching, development, and motivation to bring out the best in each team member
    • Takes on the responsibility for the orientation and evaluation of all employees
    • Recommends desirable changes in the policies and goals of the branch and the organization
    • Communicates effectively with other branches and senior managers concerning effective practices, competitive intelligence, business opportunities, and needs
    • Addresses customer and employee satisfaction issues promptly
    • Manages the branch by following high ethical standards and complying with all government regulations
    • Maintains and enforces personnel policy
    • Regularly evaluates the effectiveness of the branch operation to ensure policies are being observed and the profitability goals of the branch, division, and organization are being achieved
    • Takes prompt corrective action as needed
    • Increases personal knowledge and expertise in business, appropriate technology, etc.
    • Follows company policies and procedures
    • Performs other duties as assigned

Qualifications

  • Basic reading, writing, and arithmetic skills are required with a strong attention to detail
  • Strong communication skills, both written and oral
  • Ability to effectively and professionally handle difficult situations that may arise when working with branches/divisions
  • Ability to multi-task
  • Knowledge of Microsoft Excel and Microsoft Word
  • Ability to analyze financial data and prepare financial reports, statements, and projections
  • Ability to motivate teams to produce quality materials within tight timeframes and manage several projects simultaneously
  • Ability to participate in and facilitate group meetings

Supervisory responsibilities

  • Manages branch team

Preferences

  • Knowledge of Microsoft Office and telephone protocol
  • Ability to type 50 wpm
  • Reporting Skills, Administrative Writing Skills, Process Management, Organization, Analysis, Professionalism, Problem Solving, Supply Management, Inventory Control

Company Conformance Statement

In the performance of assigned tasks and duties all employees are expected to conform to the following:

  • Review and adhere to policies and guidelines contained within the Employee Handbook, including privacy and information security guidelines.
  • Act within delegated authorities and adheres to applicable policy and procedures associated with such authorities.
  • Contribute to establishing a respectful workplace where diversity is critical to innovation and growth.
  • Ensure every action and decision is aligned with PRMI values.
  • Partner with your management team to understand performance expectations and measurements. Effectively utilize feedback and coaching opportunities while seeking to learn and develop within your role at PRMI.
  • Realize team synergies through networking and partnerships across PRMI.
  • Embrace change; act as advocate and role model, promoting an approach of continuous improvement.
  • Maintain a high standard of customer care while actively listening to customers in an effort to understand their views and needs. Take ownership of problems and issues, taking into consideration the breadth of PRMI competencies in providing solutions.
  • Work independently while understanding the necessity for communicating and coordinating work efforts with other employees and organizations.
  • Work effectively as a team contributor on all assignments.
  • Perform quality work within deadlines.
  • Respect client and employee privacy.

Work Requirements

Each employee must be able to communicate clearly and effectively, utilize a computer, maintain a work schedule, and effectively perform in an office setting.  To maintain and ensure secure privacy of borrower (and other protected) information, an essential function of this job may require physical attendance in a defined office space. (i.e. branch or corporate office location).  Employment with PRMI requires compliance with and adherence to all applicable mortgage and fair lending laws and regulations as well as PRMI policies. The ability to work extended hours may be required.

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

Salary.com Estimation for Branch Manager/Sales Manager in Salt Lake, UT
$56,957 to $80,602
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