What are the responsibilities and job description for the Marketing & Development Associate (77611) position at Prestera Health Services?
Job Title: Marketing & Development Associate
Department: Marketing
Supervises: None
Reports To: Marketing and Development Manager
Location: To be determined - Within Agency Catchment Area
Effective Date: 01/09/2025
Job Purpose To enhance the organization’s visibility and engagement by supporting marketing, branding, and community outreach initiatives.
Primary Responsibilities and Duties
Social Media & Marketing Design
- Create and manage engaging social media content aligned with brand guidelines.
- Design marketing materials (e.g., brochures, flyers, ads, presentations).
Website & SEO/SEM Management
- Update website content; analyze and improve user experience.
- Optimize content for search engines and manage paid search campaigns.
Event Coordination
- Plan and execute community events, including logistics and promotion.
- Represent the organization at outreach activities and foster partnerships.
Analytics & Strategy
- Monitor social media and SEO performance, providing data-driven insights.
- Develop strategies to boost engagement, visibility, and brand recognition.
Additional Duties:
Perform other related duties as assigned.
Qualifications:Primary Attributes
Education: Bachelor’s degree in marketing, communications, or related field, OR equivalent experience.
Skills and Communication: Excellent verbal and written communication skills and ability to interact with the public.
Policy and Legal Knowledge: Thorough understanding of Prestera’s policies and procedures as well as consumer protection, advertising standards, and intellectual property rights.
Technical Proficiency:
Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva).
Experience managing social media platforms and SEO/SEM campaigns.
Strong communication and organizational skills.
Continuing Education: Maintains current knowledge of marketing and development practices, typically acquired through continuing education.
Licenses & Certifications: SEO/SEM or Meta certifications (must obtain if not certified).
General Development: Stay current with industry trends, particularly in the integrated services field. Attend local business and marketing events in catchment areas.
Work Environment:
- Work is performed in a typical office environment.
Salary : $21