Demo

Sr. Copywriter - Pottery Barn Kids

Pottery Barn Kids
San Francisco, CA Full Time
POSTED ON 5/27/2026
AVAILABLE BEFORE 7/3/2026
Job Description

About the Team

Digital Web Creative is a dynamic team of talented, digital marketing designers and digital production artists. We work closely with our copy counterparts to make our catalogs, emails and digital assets come alive with the Pottery Barn Kids brand voice. We also collaborate closely with our cross-functional partners in eCom, Front End, Brand Marketing, Photo Studio and PR to name a few! We are all about sharing creative ideas and supporting each other to not only do our best work, but also to build a strong sense of family and community. Come join us!

About The Role

The Senior Copywriter will write and produce editorial content to enhance the customer experience and engagement throughout the customer journey for our Pottery Barn Kids website, email and social platforms.

You’re excited about this opportunity because you will...


  • Write engaging, fresh, and compelling editorial that inspires and informs our customers
  • Partner with Creative Director and Design Leads to support brand initiatives across digital platforms, retail and print
  • Maintain a forward-thinking approach, leveraging industry trends and best practices to keep the brand editorially compelling, innovative and inspirational
  • Use AI as a creative partner to streamline workflows, pressure-test ideas, and evolve how the copy team works, while protecting the brand voice and editorial craft
  • Ensure consistent messaging across all channels, including but not limited to web, email, social, product details and print
  • Continually maintain, drive and evolve team processes to support creative efficiencies and standards
  • Maintain and elevate brand voice and copy style guide
  • Write and proofread editorial content
  • Self-manage effectively to support a fast-paced environment with moving deadlines
  • Foster a culture of innovation, collaboration and growth
  • Ensure projects meet business and creative deadlines


Why you will love working at Williams-Sonoma, Inc.


  • We’re a successful, fast-growing company with an entrepreneurial vibe
  • A technologically and data-driven business
  • Competitive salaries and comprehensive health benefits
  • We’re at the forefront of tech and retail, redefining technology for the next generation
  • We’re passionate about our internal and external clients and live/breathe the client experience
  • We get to be creative on a daily basis
  • A smart, experienced leadership team that wants to do it right and is open to new ideas
  • We believe in autonomy and reward taking initiative
  • We have fun!


We’re excited about you because...


  • 4 years of editorial experience for a retail company
  • Ability to manage and prioritize multiple, competing tasks
  • Outstanding communication skills
  • Meticulous attention to detail and work well within tight deadlines
  • Familiarity with current online advertising practices and functionality
  • Bachelor's Degree


Our Culture & Values

We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.

People First

Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:

Benefits

A generous discount on all WSI brands

A 401(k) plan and other investment opportunities

Paid vacations, holidays, and time off to volunteer

Health benefits, dental and vision insurance, including same-sex domestic partner benefits

Tax-free commuter benefits

A wellness program that supports your physical, financial and emotional health

Continued Learning

In-person and online learning opportunities through WSI University

Cross-brand and cross-function career opportunities

Resources for self-development

Advisor (Mentor) program

Career development workshops, learning programs, and speaker series

WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration).

This role is not eligible for relocation assistance.

Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.

The expected starting pay range for this position is $100,000- $115,000. Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.

About Us

Our Company

Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States. Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half of a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.

Salary : $100,000 - $115,000

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