What are the responsibilities and job description for the Business Intelligence & Analytics Analyst position at Plews Inc.?
About Plews & Edelmann
Plews & Edelmann® is a leading manufacturer and marketer of Edelmann® power steering hoses, electric power steering belt replacement kits, torque sensors, couplings and tools, power steering seal and rebuild kits, turbocharger oil lines, Edelmann Elite® high performance power steering hoses, all new manufactured power steering rack and pinion assemblies, pumps, gear boxes, remote reservoirs, power steering coolers, premium universal power steering filter and fluid. With over 60 years of experience in the automotive aftermarket, Plews & Edelmann is committed to delivering high-quality steering system solutions while driving innovation, operational excellence, and customer satisfaction throughout the industry.
Position Summary
Are you passionate about turning data into strategic business insights? Do you thrive on automation, analytics, AI, and solving complex business challenges? Plews & Edelmann is seeking a highly analytical and technically driven Business Intelligence & Analytics Analyst to help accelerate our Product Management and market intelligence capabilities. This role serves as a strategic force multiplier by leveraging automation, AI, Power BI, and advanced data analytics to drive smarter business decisions, optimize digital product execution, and improve operational efficiency. This position bridges raw data and executive strategy while helping shape the future of analytics and digital transformation within the automotive aftermarket industry.
Key Responsibilities
Automated Market & Competitive Intelligence
- Design and maintain automated web scrapers to monitor competitor pricing and market activity across major automotive platforms
- Analyze competitor product offerings, interchange data, and application fitment to identify market opportunities
- Gather and analyze customer review sentiment using AI-driven tools to generate actionable product and marketing insights
Data Strategy & Platform Execution
- Optimize product listings across retail and wholesale platforms to improve visibility and conversion
- Ensure complete and accurate product attribute data, including technical specifications and fitment details
- Maintain and improve interchange databases across OEM and competitor part numbers
AI Operations & Workflow Automation
- Develop and deploy AI agents to automate repetitive or high-volume tasks
- Identify workflow bottlenecks and build automated solutions using Power Query, Python, AI tools, and related technologies
- Support technical data readiness for future e-commerce growth and marketplace expansion
Visualization & Reporting
- Build Power BI dashboards that provide actionable business intelligence and market visibility
- Translate complex data into executive-level insights, trends, and strategic recommendations
Qualifications
Technical Skills
- Advanced proficiency in Power BI, Excel (including Power Query), and SQL
- Experience with Python or similar automation/scraping frameworks
- Familiarity with AI tools, LLMs, and AI-driven workflows/agents
Preferred Experience
- Experience with automotive aftermarket data standards and retail marketplaces such as Amazon or Walmart
- Ability to manage complex cross-functional projects and execute independently
- Strong analytical thinking, problem-solving, and communication skills
Why Join Plews & Edelmann?
- Opportunity to help shape the future of analytics and AI within a growing manufacturing organization
- Collaborative environment with cross-functional exposure
- High-impact role influencing business strategy and operational performance
Salary : $65,000 - $90,000