What are the responsibilities and job description for the Marketing Director position at Play For Dream?
About Play for Dream
Play for Dream is building the next-generation computing interface for the AI era.
Working alongside ecosystem partners including Qualcomm and Google Android XR, we are focused on AI-native hardware, spatial computing, and immersive experiences that redefine how people interact with AI.
We are looking for a world-class Marketing Director to help shape our global brand and lead the launch of category-defining AI hardware products.
We are specifically looking for someone who has:
- Experience at a hardware startup or consumer electronics company
- Successfully helped launch a breakout product from 0 → 1
- Strong understanding of product storytelling, growth, and community building
- Experience scaling a brand in highly competitive consumer markets
- Deep understanding of tech culture, internet culture, and product virality
This is not a traditional corporate marketing role.
We want someone who understands how to turn a product into a movement.
- Lead global marketing and brand strategy
- Drive product launch campaigns from concept to execution
- Build positioning for AI-native hardware and spatial computing products
- Oversee content, social, creator partnerships, PR, and community growth
- Work closely with product, founder, and ecosystem partners
- Help define the voice and cultural identity of Play for Dream
- Consumer hardware startup experience required
- Experience launching a successful / viral consumer product strongly preferred
- Background in XR, gaming, AI hardware, wearables, or consumer tech is a major plus
- Strong storytelling and product intuition
- Comfortable operating in fast-moving startup environments
- Help define the next generation of AI-native computing
- Work directly with global ecosystem partners including Qualcomm and Google Android XR
- Join an ambitious international team at an inflection point
- Opportunity to shape a category from the ground up