Demo

Field Marketing Manager North America (Boston area)

Planon
Boston, MA Full Time
POSTED ON 4/2/2026
AVAILABLE BEFORE 4/30/2026
North America is one of Planon’s fastest-growing and most strategic markets. To support this growth, we are hiring a Field Marketing Manager who drives high-impact regional marketing activities, turning strategy into pipeline, customer satisfaction and market visibility. You will coordinate campaigns and events, drive demand generation, work hand-in -hand with Sales, and translate global marketing initiatives to effectively engage with the North American market.

You will operate in a fast-paced environment with many parallel initiatives, a small local marketing team, and close collaboration with Sales. Success requires strong ownership, prioritization, and focus on high-impact initiatives. You will be part of a global marketing organization while playing a visible role in shaping Planon’s growth in North America.

What You Will Do

  • Plan and execute in-person and virtual events such as tradeshows, roadshows, customer sessions, roundtables, and webinars, prioritizing impact over volume.
  • Drive integrated demand generation campaigns, including ABM, digital, webinar, and event-led initiatives.
  • Coordinate multiple marketing projects simultaneously with Sales, Account Management, global marketing teams, and external partners.
  • Manage content initiatives like events assets and localize campaign assets.
  • Track campaign performance, maintain Salesforce and marketing automation hygiene, and report on results.

Profile

What You Bring

You are proactive, hands-on, collaborative, and calm under pressure, with the ability to manage multiple stakeholders and projects in a dynamic environment. In addition, you bring:

  • 3 to 4 years of B2B marketing experience, ideally in technology or SaaS
  • Proven experience planning and executing events (tradeshows, webinars, roadshows) as part of integrated demand generation campaigns
  • Hands-on experience running demand generation and account-based marketing campaigns across multiple channels
  • Strong project management skills and confidence working with multiple stakeholders
  • Experience with Salesforce and marketing automation tools such as Marketo

We offer

A healthy work-life balance and the possibility of working hybrid. We encourage a collaborative and learning work environment, which is why we offer constant learning and meaningful training opportunities. In addition, we offer challenging projects with world-leading clients and extraordinary experiences.

Join us on our journey to become the recognised world leader in Smart Sustainable Building Management software solutions. How we do this? By putting our people at the heart of our company and creating an inspiring and safe environment that allows all of us to work, learn, live, and play.

Planon is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable law.

Do you love building connections? So do we! Apply now.

Salary.com Estimation for Field Marketing Manager North America (Boston area) in Boston, MA
$110,076 to $137,133
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