What are the responsibilities and job description for the Founding Product Designer position at Planoly?
We’re seeking a founding product designer to help rebuild our offering from the ground up. No PRDs. No 18-month roadmaps. Just turning ideas into real product experiences in days and the mandate to ship something extraordinary.
Planoly is an established, profitable platform trusted by 30,000 creators, solopreneurs, and small content-first businesses. We have strong brand equity, deep creator-economy expertise, and a loyal customer base.
We are entering our next phase of growth and we need someone who thinks in product and design first and is technical enough to bring those ideas to life. You will have a rare clean slate to build something truly new alongside a team steeped in marketing, the creator economy, and human-first advantage.
If you love to build, iterate, and follow your intuition on product decisions, this is that role.
What You’ll DoYou’ll own the full arc from product concept to shipped experience. You will prototype what we build, design how it feels, and bring it to life independently (without the bloat of a full engineering cycle).
Shape product direction alongside leadership - identify what to build, for whom, and why it matters
Build working prototypes and production-ready features, moving rapidly from idea to artifact
Test concepts with users quickly and iterate in real time
Champion craft and taste in every detail, maintaining the simplicity and design-forward roots that are core to Planoly’s history
Help define the design system, interaction patterns, and front-end foundations for the next generation of the platform
Collaborate daily with a small, senior team across product, engineering, and marketing
Product thinker first. Designer by obsession. Technical enough to ship.
You lead with a human-first product instinct. You get into the user's head fast and ship things that feel right.
You are obsessed with building great products and experiences for our community.
You can build what you design: rapid prototypes, proof of concepts, and working code.
Knowledgeable enough with front-end code (React) to collaborate with the engineering team
You have strong opinions, loosely held. You’d rather test an idea than debate it
You thrive in ambiguity and move with urgency.
You have a sharp eye for what “good” looks and feels like
Bonus: experience in the creator economy, social media, or content tools.
We are an established creator tool, founded in 2016 as the original visual planner for Instagram. We exist to enable over 1M people to create distinctive, independent businesses that support a flourishing life. With over 30k customers, no VCs, and strong brand equity, you’ll have a rare clean slate to build something truly new alongside a team steeped in marketing, the creator economy, and human-first advantage.
Clean Slate: Greenfield product work with an established customer base. The best of both worlds.
Human-First AI: We believe AI augments human creativity—it doesn’t replace it. Taste still matters.
No VC Strings: We are profitable, bootstrapped. We answer to our customers, not a cap table.
Creator DNA: Deep roots in the creator economy and marketing. We are a beloved brand and know this audience inside and out.
Competitive salary commensurate with experience and a founding-level role
Founding team level equity participation
Comprehensive health, dental, and vision benefits
Flexible PTO and a remote-first culture that trusts you to manage your time
Annual team offsites and the occasional IRL jam session when it matters
Skip the cover letter. Send us a link to something you’ve designed and built—a product, a prototype, a side project. We want to see how you think about product problems and how you bring ideas to life in addition to your résumé.