What are the responsibilities and job description for the Digital Content Creator position at Planned Parenthood of Northern New England?
POSITION TITLE: Digital Content Creator
LOCATION: Burlington, VT / Manchester, NH / Portland, ME
HOURS: Full Time, Salaried (Exempt) – GRANT FUNDED FOR 1 YEAR WITH POTENTIAL TO EXTEND
UNION MEMBERSHIP: This position is represented by AFT union in NH/VT & MSEA union in ME
POSITION PURPOSE:
The Digital Content Creator helps bring PPNNE’s voice to life by creating engaging, high-impact content for our social media channels - especially for younger audiences. This role creates and appears in content across various PPNNE locations, helping connect people to care, services, and accurate sexual health information. The DCC plans and launches both organic and paid campaigns, tracks performance, and stays current on social trends and best practices. This position also plays a key role in building our online community, advancing patient access, education, and retention, encouraging donations and advocacy, all in support of PPNNE’s mission to provide accessible, high-quality, patient-centered healthcare.
\n- Be the voice & face of PPNNE on social media, creating and appearing in content that brings our work to life.
- Create fun, engaging content (videos, reels, posts, graphics, captions) tailored for platforms like TikTok, Instagram, YouTube, and more.
- Collaborate with teams across PPNNE to capture stories and film content at health centers and offices.
- Plan, design and launch paid social campaigns that help connect people to care, education, advocacy, and ways to get involved.
- Keep a monthly content calendar and post consistently across channels.
- Track what’s working and use insights to keep improving and growing our reach.
- Work with a group of dedicated professionals
- Collaborative Work Environment – PPNNE upholds high workplace values and patient service standards, fostering respect, engagement, and teamwork to create the best experience for employees and patients alike.
- Gain experience promoting & creating content for a trusted leader in affordable, high quality, health care
- Make a Difference! – Reach and engage new audiences, helping more people access care, learn, and take action in their communities.
- Pay Range – Compensation is based on years of direct relevant experience; candidates with 2 -6 years of experience can expect to earn between $48,847 – 52,865/year.
- Paid time off (increases with tenure) & Paid Holidays
- Medical, Dental & Vision Insurance
- PPNNE Funded Health Reimbursement Account to cover portion of medical deductible costs
- 403b retirement account and 2% employer match eligibility
- Employee Assistance Program (confidential counseling and resources)
- Employee referral bonuses
- Employer Paid Short Term Disability & Life Insurance
- Minimum of 2 years of experience creating social media content for brands and representing them online.
- Comfortable being the face and voice of our channel, including featuring yourself in videos and posts across all media platforms.
- Comfortable discussing on camera the full range of services PPNNE offers.
- Deep understanding of how to engage 18 to 24-year-olds online, as well as understanding of audience segmentation to reach donors and supporters.
- Proficient in video production, photo editing, as well as in creating reels, stories, and posts across multiple platforms.
- Experience using Canva and the Adobe Creative Suite.
- Excellent copywriting abilities and communication skills necessary.
- Ability to think creatively and work collaboratively as part of a team.
- Strong time management skills with the ability to multitask.
- Ability to travel frequently to PPNNE health centers and administrative locations across ME, NH, and VT to create content.
WHY JOIN PPNNE?
Planned Parenthood of Northern New England (PPNNE) was founded on the belief that everyone has the fundamental right to make decisions about their bodies and reproductive futures free from harassment or fear. Working for Planned Parenthood is more than just a job. Joining Planned Parenthood means becoming part of a mission-driven movement, where your work will help make sexual and reproductive health care more accessible to all.
Interested applicants please submit a cover letter and resume by visiting our website at https://jobs.lever.co/ppnne.
Planned Parenthood of Northern New England welcomes diversity & is an Equal Opportunity Employer