Fan & Program Development Associate

The Fan & Program Development Associate will support the Pittsburgh Steelers’ fan engagement and growth marketing initiatives by developing engaging strategies, programs, and content for targeted audiences. This role focuses on building and maintaining connections through outreach, sourcing compelling fan stories, and supporting fan development efforts to grow the Steelers’ fanbase.

• This is a full-time, on-site internship and will report directly to the Growth & Audience Marketing Manager.
  
  

Responsibilities And Duties

• Manage day-to-day operations of Steelers Nation Unite Fan Clubs: social media monitoring, gifting, fan pack requests, and ongoing communication with Fan Club Presidents to understand what their clubs need.
• Help roll out a new digital community management platform for Fan Clubs. This includes onboarding Presidents, driving adoption, and being the first line of support for platform questions.
• Grow the Steelers bar network by identifying prospective bars and building relationships with owners and managers, keeping our bar listings accurate and up-to-date.
• Own physical fulfillment across programs. Pack and ship Fan Club gifting, fan packs, and grade-band school kits; track inventory; work with vendors on restocks and delivery timelines.
• Act as the go-to contact for college and university partners, from student organizations and Greek Life to campus administrators, in support of campus activations, Student Rush, and Steelers Student Summit.
• Coordinate Student Rush bidding winners for every home game so winners have their tickets, field passes, and gameday details locked in ahead of time.
• Help plan and execute key events such as the annual Student Summit, campus activations, and community engagement events.
• Find and pitch compelling fan stories for key audience and fan groups.
• Handle research and early planning for new initiatives: vetting vendors and venues, gathering quotes, and digging into best practices for our target audiences.
• Assist other Marketing Tracks during key events and initiatives as needed.
  
  

Role Focus Areas

• Program operations and relationships (Fan Clubs, platform rollout, bar network): 40%
• Outreach and events (college partnerships, Student Summit, campus activations, fan stories): 30%
• Fulfillment and project support (kit packing, shipping, inventory, research, cross-track support): 30%
  
  

Skills & Experience

• Recent college graduate or current graduate student (must be available 9 AM – 5 PM Monday through Friday with occasional weekends)
• Ability to build rapport and trust with clients
• Positive and enthusiastic attitude
• Effective communicator and problem solver
• Strong organizational and time management skills
• Proactive, motivated, and trustworthy
• Microsoft Office Suite
• Comfortable with hands-on work including assembling and moving kit shipments (ability to lift up to 25 lbs)
• Sports experience is a plus, though not required
  
  

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.