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Chief Retail Officer

People First Federal Credit Union
Allentown, PA Full Time
POSTED ON 11/28/2025 CLOSED ON 12/29/2025

What are the responsibilities and job description for the Chief Retail Officer position at People First Federal Credit Union?

Company Description

People First Federal Credit Union is a trusted financial institution dedicated to serving its community's financial needs. As an Equal Housing Lender and federally insured by the NCUA, the credit union prioritizes financial security and inclusivity for all its members. With a focus on personalized service, People First Federal Credit Union is committed to delivering innovative financial solutions and exceptional customer experiences. Based in Allentown, PA, the credit union upholds its mission to put people first in all its services.

Role Description

This is a full-time, on-site role based in Allentown, PA, for a Chief Retail Officer. The Chief Retail Officer will oversee and lead the organization's retail operations, ensuring optimal performance and member satisfaction. Responsibilities include developing and executing business strategies, managing retail banking functions, leading and mentoring teams, analyzing market trends, and meeting performance targets. The role requires strong leadership, strategic planning, and collaboration with other executives to drive organizational growth.

Qualifications
  • Strong expertise in Business Planning and Analytical Skills to develop and assess strategic initiatives and drive data-informed decisions
  • Proven experience in Retail and Sales operations, including a deep understanding of customer experience and service delivery
  • Effective Team Management skills, with a track record of leading, mentoring, and motivating teams to achieve objectives
  • Excellent communication, problem-solving, and decision-making abilities
  • Knowledge of financial services, credit union operations, and retail banking is highly desired
  • A bachelor’s degree in Business Administration, Finance, or a related field is preferred
  • Ability to work in a dynamic environment with a focus on collaboration and innovation

Salary.com Estimation for Chief Retail Officer in Allentown, PA
$164,538 to $222,049
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