What are the responsibilities and job description for the Digital Marketing Specialist position at Pentwater Connect?
Company Description
Pentwater Connect is a full-service outsourcing firm headquartered in Orlando, Florida, specializing in providing growth engine services for Shopify/Ecommerce site owners. Our innovative "Growth Engine" leverages cutting-edge technologies, decades of e-commerce expertise, and dedicated teams of live agents based in the Philippines. This approach empowers businesses of all sizes to achieve top-tier growth while significantly reducing costs and establishing industry dominance. We are at the forefront of revolutionizing retail websites and providing outstanding value to our clients.
Role Description
This is a full-time on-site role for a Digital Marketing Specialist, based in Tagum City, Philippines. The Digital Marketing Specialist will manage social media accounts, execute digital marketing campaigns, analyze web metrics, and contribute to online marketing initiatives. Responsibilities also include enhancing brand visibility, optimizing online content, and collaborating with cross-functional teams to meet marketing objectives and engage with target audiences effectively.
Qualifications
- Proficiency in Social Media Marketing and Online Marketing strategies
- Strong expertise in Digital Marketing and Web Analytics
- Excellent Communication skills, both written and verbal
- Ability to analyze metrics to measure campaign performance and adjust strategies as needed
- Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred
- Experience in e-commerce platforms, especially Shopify, is a plus
- Self-motivated and able to work effectively in a team-oriented, on-site work environment