What are the responsibilities and job description for the Western PA Brand Ambassador & Sales Rep (RTD & Off-Premise) position at Pennsylvania Libations?
About Us
Pennsylvania Libations is a premier wholesaler of state-produced wine and spirits, connecting local craft producers with Pennsylvania licensees. We're expanding into an exciting new channel: retail beer distributors.
Leading this expansion is Bobba Pop, an international hard boba RTD sensation selling in 35 states. Alongside it, you'll represent a high-growth premium portfolio of bottled batched cocktails (including Boyd & Blair), canned cocktails, seltzers, and non-alcoholic RTDs.
The Role
This is an exclusive, ground-floor opportunity to build a brand-new territory from scratch. Our existing reps service bars and restaurants — you will be the sole representative owning the entire retail beer distributor channel across Western Pennsylvania. The channel is yours.
You'll start with a book of validated leads and build from there. The territory runs Pittsburgh north to Erie, east to State College, and toward Harrisburg — a high-volume road role covering the western half of the state.
- Ramp goal: $40,000 in monthly sales within 6–9 months
- Growth target: scale the territory toward $100,000 per month
- The profile: dynamic, self-starting, entrepreneurial — a powerhouse who wants the whole channel to run at
Key Responsibilities
- Build the Western PA retail distributor market from the ground up as the sole channel rep
- Establish deep relationships with retail off-premise beer distributors
- Introduce Bobba Pop to the channel and cross-sell the premium portfolio
- Turn validated leads into high-volume, recurring accounts
- Hit ramp goals and push toward high-growth milestones
- Maintain professional, consistent territory coverage
What We're Looking For
- Proven sales background targeting PA retail beer distributors
- Existing relationship capital within this specific customer base
- Self-paced, entrepreneurial mindset motivated by a greenfield opportunity
- Elite relationship-building, objection-handling, and closing skills
- Reliable personal transportation and comfort with extensive regional travel
Compensation & Earning Potential
- Base salary: $30,000 – $50,000 annually, commensurate with experience
- Uncapped commission: 3% on all portfolio sales
- Performance bonuses: structured milestone incentives
- Health insurance
- Paid time off
- Education reimbursement for beverage-industry certifications
What the commission actually looks like:
- At $40,000/month: an additional $1,200/month — $14,400 annualized
- At $100,000/month: an additional $3,000/month — $36,000 annualized
- Total projected earnings: $44,400 to $86,000 per year as you scale the channel
Ready to build something new? If you're a driven beverage-sales professional who wants to own a channel outright and grow a category from the ground up, we want to hear from you. Apply today.
Pay: $40,000.00 - $86,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Mileage reimbursement
- Opportunities for advancement
- Paid time off
- Retirement plan
Work Location: On the road
Salary : $30,000 - $50,000