What are the responsibilities and job description for the E-Commerce Sales Manager position at Penn-Plax?
E-Commerce Sales Manager
Long Island, NY | Full-Time
We are a third-generation pet products company with 70 years in the industry. Our portfolio spans aquatics, reptile, bird, small animal, and dog & cat, and our products are carried by the country’s leading pet and mass-market retailers, including Walmart, PetSmart, Petco, and Meijer. Our e-commerce channel is growing, and we believe it’s one of the most significant opportunities in front of us.
We’re looking for a strategic e-commerce leader to help take this channel to the next level.
What You’ll Do
This role plays a key part in growing our e-commerce business, with real visibility and leadership support.
Product Strategy for E-Commerce
Partner with our strategy and product development team to shape the right assortment for digital channels: identifying white space, optimizing the mix, and developing products built to win online, not just on shelf.
Multi-Channel Marketplace Management
Help drive our presence and performance across the major online marketplaces, including Amazon (through both our third-party partner and our direct sales), Walmart 3P Marketplace, Target Marketplace (currently in onboarding), Chewy, Wayfair, and any additional marketplaces you identify as strategic opportunities. On Amazon, that includes working with our outside third-party seller and holding that relationship to our standards, alongside our direct sales business.
Listings & Content
Help lead our presence across Amazon and other digital marketplaces: titles, copy, imagery, A content, storefronts, ratings and reviews, and everything that converts a browser into a buyer.
Advertising & Demand Generation
Build and manage a performance marketing strategy across PPC, DSP, and off-platform, with a focus on profitable growth, not just top-line volume.
Channel Growth & Strategy
Contribute to the long-term roadmap for how Penn-Plax wins in digital commerce: marketplace strategy, DTC potential, pricing architecture, and competitive positioning.
The Opportunity
E-commerce is our #1 growth priority. We have strong retail relationships, a deep and differentiated catalog, and licensed IP (Disney, Paramount, Universal) that creates real advantages on the digital shelf. We believe we can grow significantly across Amazon, Walmart, Target, Chewy, Wayfair, and beyond, with stronger margins and a better product mix.
You’ll work cross-functionally with our sales, product, creative, and operations teams, and closely with ownership and our leadership team, with the support to move quickly and do it right.
Compensation
Competitive base salary plus a commission structure tied to e-commerce revenue and margin performance. We want your upside to reflect your impact.
Who We’re Looking For
You understand how e-commerce works: the relationship between product, content, pricing, advertising, and the customer experience. You think strategically but you’re comfortable getting into the details, and you hold yourself accountable to outcomes.
You likely bring:
- Solid experience in e-commerce, digital marketplace management, or performance marketing, with a clear sense of what separates good from great
- FBA experience
- Strong working knowledge of major online marketplaces (Amazon, Walmart, Target, Chewy, Wayfair, or similar), including algorithms, advertising, operations, and seller dynamics
- The ability to work cross-functionally while maintaining clear accountability
- A big-picture orientation paired with the discipline to execute
- An entrepreneurial mindset and comfort with a fast-moving environment
- Ideally 7 years of experience
Why Us
We’re not a startup and we’re not a large corporation. We’re a real, established company with real retail accounts, a broad product portfolio, and genuine room to grow, now being led by a new generation of ownership committed to doing things better. That means smarter operations, stronger brands, and a culture where results are recognized and rewarded.
Benefits: 401(k), 401(k) matching, dental, vision, and life insurance, paid time off