Digital Marketing Manager

Location: South Bend, IN

Type of Role: Long Term Contract

Wage: $29/hr - $34/hr Depending on Experience

The Role

Our client, a leading global tire manufacturer, is seeking a Digital Market Manager to lead their e-commerce, digital merchandising, and retail partnership growth. The successful candidate will be responsible for driving online growth, improving the customer journey, and influencing how products show up and sell online. You’ll be embedded onsite with a major retail partner, working cross-functionally to optimize product content, improve conversion rates, and drive online sales performance.

What You Will Be Doing

• Act as the primary digital point of contact between brand and retail teams for online initiatives
• Identify opportunities to improve website performance, conversion rates, and user experience
• Optimize the customer journey across key stages (browse → evaluate → purchase)
• Improve product detail pages (PDPs) to increase engagement and conversion
• Manage and optimize product catalog, taxonomy, and digital content for better search and discoverability
• Support new product launches by ensuring accurate and compelling online presence
• Monitor and reduce out-of-stock issues through forecasting and inventory alignment
• Analyze performance data and provide insights, reporting, and recommendations
• Build scorecards and participate in monthly reporting and quarterly business reviews (QBRs)
• Identify opportunities for growth, innovation, and operational efficiency

What We Are Looking For

• 2–5 years of experience in e-commerce, digital marketing, or online retail
• Degree in Marketing or related major
• Strong understanding of conversion optimization, PDPs, and online customer journeys
• Experience working with product data, catalogs, taxonomy, or digital content
• Analytical mindset—comfortable using data to drive decisions
• Strong communication skills and ability to work across multiple teams
• Experience with tools like Google Ads or Meta campaigns is a plus

Quick Snapshot  (What This Role Really Is)

If you’ve worked in any of the following, you’ll likely be a strong fit:

• E-Commerce Manager
• Digital Merchandising / Site Merchandising
• Category Manager (Online Retail)
• Marketplace / Amazon / Walmart.com roles
• Product Data / Catalog / PIM roles with e-commerce exposure

Apply Now

If you enjoy improving online experiences, working with product data, and driving measurable growth—this is a role where you’ll see the impact of your work every day.

Salary : $29 - $34