What are the responsibilities and job description for the Wellness Coach position at Peak Vitality NC?
At Peak Vitality, our mission is to guide individuals toward improved energy, longevity, and total well-being through personalized wellness strategies. The Wellness Coach is a full-time role focused on executing that mission by helping clients develop and follow through with tailored fitness and recovery plans that incorporate cutting-edge technologies, medical testing, and lifestyle coaching.
This role combines client coaching, service delivery, and strategic sales. The ideal candidate is passionate about transforming lives and driven to hit performance benchmarks.
⸻
Core Responsibilities
Client Coaching and Wellness Planning
• Conduct consultations using tools such as InBody and VO₂ Max assessments to evaluate client baselines.
• Design customized Peak Fitness programs focused on strength, conditioning, recovery, and body composition.
• Educate clients on exercise strategies, lifestyle habits, and the science behind our services.
• Maintain structured progress tracking and support clients through ongoing check-ins.
• Troubleshoot challenges and adjust plans as needed to support long-term success.
Sales and Upselling
• Present and close Peak Fitness and Peak Recovery memberships with professionalism and confidence.
• Identify opportunities to upsell services (e.g., ARX, FlowPresso, Cryotherapy) based on client goals and needs.
• Maintain a high close rate, track conversion metrics, and report weekly performance data.
• Actively request referrals and contribute to internal lead generation efforts.
• Follow onboarding sales scripts and SOPs for new clients and returning prospects.
Plan Execution and Follow-Through
• Facilitate all initial sessions and orientation steps for new clients.
• Ensure every client has a clear, structured, and scheduled plan of care.
• Monitor execution of services and follow SOPs for program milestones and review checkpoints.
• Collaborate with Peak MD and Recovery departments to support fully integrated client journeys.
Operations and Accountability
• Enter daily metrics, progress notes, and service logs into CRM or tracking systems.
• Attend team meetings and participate in staff training or development opportunities.
• Support ongoing development of wellness programs, promotions, and referral partnerships.
• Maintain professional conduct and ensure all client experiences align with Peak Vitality’s brand standards.
⸻
Ideal Candidate Profile
• Passionate about health optimization, performance training, and recovery modalities.
• Self-motivated and accountable with a desire to lead people through transformation.
• Comfortable with selling structured plans, presenting value, and handling objections.
• Personable, coachable, and strong in communication with both clients and teammates.
• Detail-oriented with the ability to manage multiple clients and protocols simultaneously.
⸻
Preferred Qualifications
• Degree or certification in exercise science, fitness, kinesiology, or related wellness field preferred.
• Experience in personal training, physical therapy, sales, or wellness coaching.
• Familiarity with recovery equipment and protocols such as cryotherapy, red-light therapy, ARX, Vasper, or VO₂ Max testing.
• Ability to work full-time hours including mornings, evenings, or weekends as needed.
⸻
Compensation and Benefits
• Competitive base pay with sales-based incentive bonuses
• Complimentary access to Peak Vitality services and technology
• Ongoing training and continuing education opportunities
• Advancement opportunities within a growing, innovative company
⸻
About Peak Vitality
Peak Vitality is Shelby, NC’s first and only human bio-optimization center. We combine lifestyle recovery tools, cutting-edge fitness equipment, and medical diagnostics to help our clients live stronger, longer, and more energized lives. Our coaches are more than fitness professionals—they are life changers, health guides, and accountability partner
