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West Broad Kia Auto Sales Manager (288)

Paycom Client
Richmond, VA Full Time
POSTED ON 12/26/2025
AVAILABLE BEFORE 2/26/2026

Summary

Ensures customer retention and profitability in this profit center by hiring, training and measuring the performance of salespeople and establishing customer-focused sales standards.
 

Essential Duties

  • Forecasts goals and objectives for sales, gross, and key expenses on a monthly and annual basis.

  • Hires, trains, motivates, counsels and monitors the performance of all new-vehicle sales employees.

  • Prepares and administers an annual operating budget for the new-vehicle sales department.

  • Understands, keeps abreast of and complies with federal, state and local regulations that affect new-vehicle sales.

  • Directs and schedules the activities of all department employees, ensuring proper staffing at all times.

  • Assists individual salespeople in setting aggressive yet realistic monthly goals and objectives and provides them with the support to meet these goals.

  • Maintains an accurate daily log that reflects all sales activities in the dealership.

  • Ensures proper follow-up of all potential buyers by developing, implementing, and monitoring a prospecting and sales control system.

  • Develops, implements and monitors a follow-up system for new-vehicle purchasers.

  • Maintains teamwork in a customer-focused sales environment throughout the sales, delivery and follow-up process.

  • Conducts weekly sales meetings.

  • Provides effective communication throughout the new and used vehicle department as well as interdepartmentally.

  • Ensures that salespeople understand and follow dealership policies and procedures.

  • Provides proper product and training resources for salespeople on a regular and continuous basis.

  • Oversees the efforts of vehicle salespeople to enhance the image and customer satisfaction ratings of the dealership.

  • Works with salespeople on programs that will increase the new-car gross and F&I penetration.

  • Develops incentive programs along with dealer and other managers.

  • Helps salespeople close deals when necessary.

  • Completes deal settlement sheets and turns into accounting office in a prompt and timely manner.

  • Establishes and maintains standards for the delivery of vehicles to customers.

  • Provides dealer with accurate floor traffic control data on a daily basis.

  • Processes salesperson commission sheets and monitors payroll records of salespeople.

  • Reviews inventory daily to ensure the proper mix of grounded stock for maximum turnover efficiency.

  • Recommends to the general manager the new-car inventory to be carried by color, model and equipment, based on a variety of customer and market analyses.

  • Assists the used-vehicle department with trade appraisals as needed.

  • Directs merchandising and advertising efforts for the new-vehicle department in conjunction with the sales managers and dealer.

  • Assists in the development of advertising campaigns and other promotions.

  • Attends managers meetings as requested.

  • Maintains professional appearance.

  • Other tasks as assigned.


Full Time Benefits
• Insurance: medical, vision, dental, accident, critical illness and hospital indemnity plans
• Health savings
• Short-term and Long-term disability plans
• Life Insurance (Whole Life and Term)
• 401k retirement

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Two to four years related experience and/or training; or equivalent combination of education and experience.

  • Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures . Ability to write reports, business correspondence and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers and the general public.

  • Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, or schedule form.

  • State Sales License

  • Valid Driver's License

Salary : $85,000 - $110,000

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