Social Media and Content Marketing Manager

Are you an expert at creating content for Instagram and TikTok? Do you have an eye for what catches viewers' attention on social media? If so, we have a spot for you! We are looking for a talented Social Media and Content Marketing Manager to create and maintain a strong online presence for our company. Your role is to create content and implement online marketing strategies through social media accounts and other digital channels.

If you are a tech-savvy professional with an interest in communicating with clients through digital channels, we would like to meet you.

As a Social Media and Content Marketing Manager, you will develop original content and suggest creative ways to attract more customers and promote our brands. Ultimately, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies.

We are seeking a candidate with a well-rounded marketing background ideally including event activations and graphic design experience.

Responsibilities

• Research audience preferences and discover current trends
• Create engaging text, image, and video content
• Design videos and graphics to sustain viewers’ curiosity and create buzz around new and existing products
• Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
• Train co-workers to use social media in a cohesive and beneficial way
• Facilitate online conversations with customers and respond to queries
• Develop an optimal posting schedule, considering web traffic and customer engagement metrics
• Oversee social media accounts’ layout
• Suggest new ways to attract prospective customers, like promotions, and competitions
• Create graphics and assets for various brands and company projects
• Assist with setup and operate at activations and company events as needed

Requirements and skills

• Proven work experience on social media platforms
• Expertise in multiple social media platforms
• Ability to deliver creative content (text, image, and video)
• Strong familiarity with online marketing strategies and marketing channels
• Ability to gasp future trends in digital technologies and act proactively
• Excellent communication skills
• Multitasking and analytical skills
• Proficient graphic design skills
• Ability to be a self-start and bring ideas to the table on a consistent basis

Job Type: Full-time

Pay: $22.00 - $30.00 per hour

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

Application Question(s):

• What apps do you use most frequently for content creation?
• What experience do you have with managing multiple social media accounts?

Experience:

• Social media management: 2 years (Required)
• Graphic design: 1 year (Preferred)
• event activation: 1 year (Preferred)

Ability to Commute:

• Lexington, KY 40505 (Required)

Ability to Relocate:

• Lexington, KY 40505: Relocate before starting work (Required)

Work Location: In person

Salary : $22 - $30