Sr Analyst, Voice of Guest Insights

Sr. Analyst, VOG Insights

Location: Boston, MA (hybrid)

The primary responsibilities of this job include, but are not limited to:

• Voice of Guest Analysis:
• Gather and analyze guest feedback from multiple sources (e.g., surveys, contact center data, online reviews) to identify trends, issues, and opportunities.
• Develop and maintain dashboards and reports that communicate key guest insights, operational performance, and satisfaction metrics to leadership and operational teams.
• Cross-Functional Collaboration:
• Partner with Operations and Guest Services teams to address critical guest pain points and recommend actionable solutions that drive guest satisfaction and operational efficiency.
• Collaborate with IT and data science teams to ensure seamless integration of VoG tools and technologies.
• Work with Marketing to assess the impact of promotional campaigns on guest sentiment and experience.
• Data-Driven Decision Making:
• Use advanced data analytics techniques to uncover insights that support data-driven decision-making at the corporate and store level.
• Identify root causes of recurring guest feedback themes and recommend operational or strategic changes.
• Continuous Improvement Initiatives:
• Partner with Operations to implement solutions that improve the guest experience, track the success of these initiatives, and make data-backed recommendations for continuous improvement.
• Contribute to initiatives aimed at enhancing guest engagement, loyalty, and overall satisfaction.
• Reporting & Presentations:
• Present findings and recommendations to leadership, highlighting guest feedback trends, operational impact, and opportunities for improvement.
• Produce monthly and quarterly VoG reports to guide operational and strategic decisions.

Qualifications (Education & Experience)

• Bachelor’s degree in Business, Operations Management, Data Analytics, or a related field.
• 4-5 years of experience in a customer experience, operations support, or analytics role, preferably in the retail, food service, or hospitality industries.
• Experience with VoG or Voice of Customer (VoC) programs and tools (e.g., Medallia, Qualtrics, InMoment).
• Proficiency with analysis tools including Excel, PowerBI, OBIEE, Tableau, Medallia, Qualtrics, or similar
• Strong strategic, analytical, and problem-solving skills
• Ability to understand Panera’s business model through metrics and analysis that drive insights and actions
• Understanding of survey capabilities and experience with measures of guest satisfaction
• Effective style of presenting solutions to senior executives and staff at varying levels across the organization
• Strong analytical skills and experience using tools like Excel, Tableau, Power BI, or SQL for data analysis and reporting.
• Excellent communication skills, with the ability to present complex data in a clear and actionable manner to cross-functional teams and leadership.
• A collaborative mindset, with the ability to work effectively in a fast-paced, team-oriented environment.
• Detail-oriented, with the ability to manage multiple projects and deadlines.

Working Conditions

• Required travel – N/A

Physical Requirements

• While performing this job, the incumbent is regularly required to stand, sit, talk hear & use hands and fingers to operate keyboards

Direct Reports

• N/A

Competitive Pay $104,942 to $125,930 annually.

The actual pay offered will be determined by multiple factors, including but not limited to the candidate’s relevant experience, job-related knowledge, skills, and geographical location. Individual compensation decisions are dependent upon the facts and circumstances of each position and candidate.

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