What are the responsibilities and job description for the Marketing Operations Manager position at Palmier Management Group?
Are you a systems-minded marketer who loves turning chaos into clean pipelines, high-performing ad campaigns, and dashboards that actually make sense? Do you enjoy variety, fast-paced environments, and working with a team that values both professional excellence and a genuinely fun work culture?
If that sounds like you, Palmier Management Group wants to meet you.
We operate several innovative, growing brands—including Palmier TMS, TMS for Autism, TouchPoint Injury and Neuro Group, TKO Timeshare Solutions, SunExits, and Quantum Core Medical—and we’re looking for a Marketing Operations Manager to build and run the marketing engine that supports all of them. They are all in the medical and legal space.
This role is ideal for someone who wants ownership, clear responsibilities, and the freedom to execute without being micromanaged.
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What You'll Do (Core Responsibilities)
Digital Advertising (PPC Meta Ads)
· Build, launch, and optimize high-performing PPC and Meta campaigns
· Monitor CPL, CPA, ROAS, conversions, and attribution
· Manage ad accounts and ensure all campaigns stay on track
· Review and oversee external agency deliverables when applicable
CRM, Automations & Go High Level Ownership
· Build workflows, pipelines, triggers, and follow-up systems
· Manage call tracking, lead routing, attribution, and reporting
· Keep all brand CRMs clean, fast, and organized
· Create scalable automation systems that reduce manual work
Funnels & Lead Generation Systems
· Build landing pages, forms, lead flows, and nurture sequences
· Coordinate graphics, copy, and creatives (no coding required)
· Run A/B tests to improve conversions and user experience
· Ensure all campaigns and funnels launch smoothly and on time
Analytics & Reporting
· Build intuitive KPI dashboards for all Palmier brands
· Track weekly and monthly marketing performance
· Provide insights on ROI, lead flow quality, and optimization opportunities
· Maintain accurate data across all systems
Project Management Across Brands
· Organize marketing tasks across multiple companies
· Keep timelines, deliverables, and campaign launches aligned
· Communicate with leadership weekly to ensure clarity and direction
· Document systems and help build repeatable marketing processes
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What We’re Looking For
Required Background
· 2–5 years of experience in digital marketing, marketing operations, or PPC management
· Strong hands-on familiarity with Go High Level (GHL)
· Experience running PPC and Meta advertising campaigns
· Strong analytical ability and comfort with KPI reporting
· Ability to manage multiple brands and projects at once
Preferred Skills
· Funnel building (landing pages, emails, SMS workflows)
· CRM automation architecture
· Basic design or copy understanding (no specialist skills required)
· Ability to communicate clearly and bring structure to a fast-moving environment
Personality Fit
· You enjoy building systems that make everything run smoother
· You’re organized, accountable, and love solving problems
· You thrive in a company where professionalism and fun coexist
· You like a challenge and enjoy being the “go-to” person in your domain
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Compensation & Growth
· Base Salary: $58,000–$65,000 (depending on experience)
· Quarterly Bonuses: $3,000–$5,000 tied to performance KPIs
· Annual Bonus Opportunity: Up to 10%
· Total Potential Compensation: $70,000–$80,000
This role offers strong long-term growth, increasing responsibility, and the opportunity to become a core marketing leader in a multi-brand organization.
Pay: $70,000.00 - $80,000.00 per year
Benefits:
- Employee discount
- Paid time off
- Professional development assistance
Application Question(s):
- How much experience do you have with Go High Level?
- What PPC or Meta Campaigns have you managed?
- What tracking dashboards or reporting funnels have you built? (if any)
- Do you have any experience with juggling multiple brands? If so, what type of brands where they and what were your responsibilities?
Work Location: In person
Salary : $58,000 - $65,000