Demo

General Sales Manager

Palmen CDJR of Racine
Racine, WI Other
POSTED ON 4/23/2026
AVAILABLE BEFORE 5/23/2026

We're looking for transformational leader. Do you have what it takes?

 

Palmen Auto Stores are looking for a driven, high-energy Automotive General Sales Manager with fast track potential to a General Manager position who knows how to build a team, move inventory, and close deals. If you're the type of manager who thrives on the sales floor, develops strong teams, and pushes performance every day, we want to talk to you.

 

This is an opportunity to become a General Manager at one of Wisconsin's most successful family owned automotive groups

 

What You'll Do

  • Lead and motivate a high-performing sales team to consistently exceed sales targets
  • Manage all facets of variable operations to maximize profitability and customer satisfaction across new cars, used cars and F&I
  • Hold sales staff accountable for activity, followup, and CRM usage
  • Recruit, train, and develop top sales talent
  • Monitor and manage the lead pipeline and internet opportunities to drive showroom traffic
  • Work closely with finance managers to ensure clean, efficient deal structure
  • Maintain strong new and used inventory awareness and merchandising strategy
  • Create a fast-paced, competitive sales culture focused on winning
  • Ensure outstanding customer experience while delivering strong results
  • Achieve forecasted goals and objectives for dealership and OEM sales, gross, and key expenses on a monthly and annual basis

 

What We're Looking For

  • Proven automotive sales management experience
  • Strong closing and negotiation skills
  • A track record of hitting and beating sales goals
  • Ability to coach, motivate, and hold a team accountable
  • Experience desking deals, submitting deals to banks and maximizing gross profit
  • Strong CRM discipline and follow-up process
  • Someone who leads by example on the sales floor

 

Why Palmen Auto Stores?

At Palmen, we pride ourselves on being different from the competition. We have been in the community as a trusted dealership for nearly 90-years. We have the most loyal customers and that's largely due to our great Team Members! While we have thousands of repeat and referral customers, we always welcome new business. We are stocked better than our competitors and business is booming! Reporting to our General Manager, our General Sales Manager is responsible for creating, maintaining, and nurturing customer relationships and managing all sales & F&I managers. You will work with all areas of the business to ensure an efficient and correct sales process. If you're outgoing, thrive on the thrill of the sale, and looking for a great opportunity to grow with an established company, apply now or get in touch with someone on our team! 

 

Looking for a visual? Here is a message from our Dealer Principal

Click here for a message from the owner - Andy Palmen

 

What We Offer

  • Medical, dental, and vision insurance
  • 401(K) w/ Company Match
  • Paid Training Programs
  • Internal company advancement 
  • Paid Vacation and personal time
  • Employee Purchase Discounts
  • Company events, sales competitions, and weekly incentives 
  • Supportive team environment

Hourly Wage Estimation for General Sales Manager in Racine, WI
$56.00 to $77.00
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