Social Media Manager

Social Media Manager

Company: Paid Ads Academy

Location: Hybrid (Atlanta-Based)

Employment Type: Full-Time

Salary Base: $75,000–$80,000 | OTE: Up to $100,000

Reports To: Director of Brand & Creative

About Paid Ads Academy

Paid Ads Academy is one of the fastest-growing paid advertising coaching companies in the country. We empower entrepreneurs and their teams to become findable™ by mastering paid ads in-house.

We need the person who makes our brand real. Not someone who posts and schedules. Someone who thinks, builds systems, owns the brand, and operates two steps ahead.

The Role

This is a high-ownership execution role. You'll manage two distinct content voices — Paid Ads Academy's brand voice on Facebook and LinkedIn, and Ashley's personal brand on Instagram, TikTok, and YouTube. You'll report directly to the Director of Brand & Creative and work in close collaboration with our CEO & Founder, Ashley.

What You'll Own

• Full content strategy and execution across Instagram, TikTok, Facebook, YouTube, and LinkedIn
• Ashley's personal brand voice — captions, scripts, and thought leadership content that sounds exactly like her
• Short-form video production and editing at a high visual standard
• Social-to-email pipeline with email list growth as a core KPI
• Analytics, performance reporting, and month-over-month improvement
• Content at scale using AI — high volume without sacrificing quality
• ManyChat automation and affiliate storefronts (Amazon, ShopMy)
• Consistent content execution even when Ashley is traveling

You Are

• Obsessed with the details
• High emotional intelligence — you anticipate before you're asked
• A precise, professional communicator
• Someone who takes full ownership and fixes problems before they escalate

Requirements

• Local to Atlanta (within 1-2 hours)
• 5-7 years managing social media for a brand, business, or founder — in-house required; agency is a bonus, not a substitute
• Direct experience running a founder or executive personal brand
• Proven growth across Instagram, TikTok, Facebook, YouTube, and LinkedIn
• Strong short-form video editing skills
• Fluency in social analytics
• Active use of AI tools for content efficiency
• Exceptional written communication and relentless attention to detail

This Role Is NOT For You If…

You wait to be told what to do, miss small details, struggle to write in someone else's voice, or set the bar at completion rather than excellence.

• Base Salary: $75,000–$80,000, depending on experience
• Performance Bonus: Up to $20,000 annually, paid quarterly, tied to KPIs around organic growth, content volume, and engagement
• Total On-Target Earnings: Up to $100,000 when performance goals are met
• Unlimited PTO: Flexible time off after 6 months, plus company-wide holidays
• Retirement Plan: 401(k) with employer match after 6 months
• Profit-Sharing 401(k): Employer-funded contributions based on tenure and other plan factors, with a 3-year vesting schedule
• Wardrobe Stipend: $2,000 first-year bonus for business attire
• Home Office Stipend: To create a productive remote workspace
• Annual Incentive Trip: Fully-paid team trip to a bucket-list destination
• Private Wellness Center: Monthly access to gym, sauna, and cold plunge (Georgia-based)

Location & Schedule

This is a hybrid role based in the Atlanta, Georgia area. Candidates must be located within a 1-2 hour drive of Atlanta. On-site availability is expected 3-4 times per month, with additional travel required for events and content opportunities.