Brand Marketing Manager

Pace International is seeking an experienced Brand Marketing Manager to lead the go-to-market strategy, customer experience, and growth of TravlFi, one of the fastest-growing connectivity brands serving the RV industry.

This is not a channel management role. It is a leadership opportunity for someone who understands how every aspect of modern marketing works together to drive business results.

You'll sit at the center of our marketing team, connecting business objectives, customer insights, product strategy, ecommerce, retention, media, partnerships, and brand communications into one integrated growth engine. You'll help determine not only what marketing should do next, but why, shaping the strategies that move the business forward while guiding the team that brings them to life.

Like the conductor of an orchestra, you understand how each marketing discipline contributes to the overall performance. You create alignment, establish priorities, remove obstacles, and ensure every initiative works together toward common business goals.

What You'll Lead

• Brand Strategy & Positioning
• Go-to-Market Strategy
• Omni-channel Campaigns
• Paid Media & Customer Acquisition
• Ecommerce & Digital Experience
• Lifecycle Marketing & CRM
• Content Strategy & Communications
• Affiliate, Community & Partnership Marketing
• Multimedia Design & Creative Production
• Marketing Performance & Optimization
• Marketplace Growth

What We're Looking For

We're looking for someone who has moved beyond executing campaigns and has helped shape business strategy through marketing.

Ideally, you've led or played a role within a sophisticated omnichannel marketing organization where multiple disciplines worked together toward shared business objectives. You understand how to connect the dots between strategy and execution, and you're energized by bringing people, ideas, and initiatives together.

You understand how to:

• Build integrated marketing strategies that align with business goals.
• Plan across seasonal cycles and diverse buyer personnas
• Connect brand, ecommerce, paid media, CRM, content, partnerships, and customer experience into one cohesive system.
• Drive measurable business outcomes and revenue, not simply awareness.
• Build scalable marketing systems instead of isolated campaigns.
• Use customer insights and data to inform decisions.
• Balance strategic thinking and leadership with hands-on execution.
• Prioritize initiatives that deliver the greatest business impact.

Leadership Characteristics
You bring:

• Strong ownership, accountability, and follow-through.
• A collaborative leadership style that motivates others.
• Confidence without ego.
• Curiosity and an analytical mindset.
• Excellent communication and the ability to influence across teams.
• Critical thinking that cuts through complexity and creates clarity.
• The confidence to respectfully challenge ideas and advocate for better solutions.
• Comfort working in a fast-paced, entrepreneurial environment.
• Ability to manage multiple priorities simultaneously across departments.
• An intense focus on delivering exceptional customer experiences.
• A passion for continuous improvement and learning.

Experience:

Marketing leadership role managing strategy, campaigns, team performance, and customer acquisition initiatives with direct business accountability.

• 5–8 years of progressive marketing experience required
• 2–4 years in a Brand Manager, Marketing Manager, Product Marketing Manager, Consumer Marketing Manager, or similar role
• Experience working within a consumer-facing brand preferred

Ideal Background

Candidates may come from industries such as:

• Consumer technology
• Ecommerce
• Subscription-based businesses
• Retail brands

Technical & Platform Experience

Experience with some or all of the following is preferred:

• Shopify
• Klaviyo or similar CRM platform
• Google Analytics (GA4)
• Amazon Seller Central or marketplace environments

Working Conditions:

• Primarily office-based (hybrid considered for the right candidate).
• Some travel may be required.

About Pace:

Pace International is a leading distributor and solutions provider with over 50 years of experience serving the telecommunications and technology industries across North America. We provide innovative connectivity solutions that keep people, properties, and devices connected.

Pay: $80,000.00 - $110,000.00 per year

Benefits:

• 401(k)
• 401(k) 3% Match
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Tuition reimbursement
• Vision insurance

Application Question(s):

• Briefly describe a strategic initiative you led and the measurable results achieved.
• How many years of experience working within a consumer-facing brand do you have?

Experience:

• Progressive Marketing: 5 years (Required)
• Product Marketing: 2 years (Required)

Work Location: Hybrid remote in Rochester, MN 55901

Salary : $80,000 - $110,000