What are the responsibilities and job description for the Google Ads Specialist position at Oz Marketing LLC?
Oz Marketing is a premier agency in Utah’s advertising industry. For 15 years, we’ve led impactful campaigns and initiatives for a variety of businesses, including those in the automotive, powersports, and financial sectors. Our award-winning team consists of tenured experts as well as visionary creatives who leverage the newest technology and data available to deliver captivating work across all projects.
We're seeking a Google Ads Specialist to join our on-site team in Layton, Utah. This individual will play a critical role in optimizing campaigns for our current dealership clients, while also helping build systems and strategies that support our expansion into new industries.
Responsibilities
- Plan, build, and optimize Google Ads campaigns (Search, Display, Video, and Performance Max)
- Set up, maintain, and troubleshoot conversion tracking through GA4 and Tag Manager
- Work alongside data/dev director to monitor and analyze performance data to identify trends and actionable improvements
- Collaborate with account management and design teams to align creative and strategy with client objectives
- Develop and document efficient processes for campaign setup, optimization, and reporting
- Contribute to expanding Oz Marketing’s paid media services beyond the automotive and powersports industries
- Stay current and certified on Google Ads platform updates, GA4 advancements, and paid media best practices
Qualifications
- 2 recent years of hands-on experience managing Google Ads campaigns in an agency or multi-client environment
- Proficiency with GA4, Google Tag Manager, and conversion tracking setup
- Strong analytical and reporting skills with attention to detail
- Excellent communication and collaboration abilities
- Experience with automotive or powersports dealers/OEMs or relevant industries/services is preferred
- Process-minded with a passion for improving systems and workflows
What We Offer
- In-person, collaborative environment in Layton, Utah.
- Growth opportunities in leadership and strategy as our agency expands.
- Support for ongoing professional development and certification.
- A team-oriented, fast-paced culture where innovation and performance are valued.
- 401k Retirement Plan
- Health Insurance
- Dental Insurance
- Life Insurance
- Disability Benefits
- Paid Time Off (up to 3 weeks per year)
