What are the responsibilities and job description for the Community Manager position at Outerkind?
ABOUT THIS POSTING
Øuterkind is a creative marketing and advertising agency based in Grand Rapids, MI. We are on
the hunt for a Community Manager that will bring their talent, drive and determination to
our roster on behalf of one of our clients - a well-known national craft brewery in Grand Rapids, MI. You
will be employed and managed by Outerkind, embedded on-site at our client’s taproom.
This starts as a contract position with real potential to convert to full-time for the right
person.
ABOUT THE ROLE
We’re looking for an outgoing, energetic community connector to serve as the on-the-
ground brand presence for our client’s taproom. You’ll spend your week building real
relationships with local businesses, clubs, media, and consumers to drive foot traffic and
make this taproom the center of Grand Rapid's social scene.
Beer industry experience is a bonus, not a requirement. What matters most is that you’re
a natural people person who thrives on building connections and creating buzz.
WHAT YOUR WEEK LOOKS LIKE
• Getting out into the community — visiting local businesses, hotels, and event
spaces to drive referrals and foot traffic to the taproom
• Building relationships with local clubs and organizations (running clubs, sports
leagues, social groups) to make the taproom their go-to destination
• Getting product in front of the right people through quality sampling interactions
and meaningful conversations
• Managing outreach through email, text, and social to stay top of mind with your
growing network
• Hosting and supporting taproom events and community activations
• Building relationships with local press, bloggers, and media for organic coverage
• Coordinating with the marketing team to amplify taproom specials and events on
social
• Tracking the local hospitality and events scene and sharing insights with the team
monthly
WHAT WE’RE LOOKING FOR
• Extremely outgoing — you genuinely love meeting people and building lasting
relationships
• Already connected in Grand Rapid's social, business, or hospitality scene (or eager to be)
• Comfortable working independently and managing your own time across a varied
40-hour week
• Strong communicator in person, by phone, and in writing
• Great organization skills to track outreach activity and report on results
• Valid driver’s license and reliable transportation
• Beer industry experience welcome, but not required
COMPENSATION
Base pay: $5,000 / month
Additional monthly compensation to include: performance bonus, business
- development stipend, mileage reimbursement, equipment apparel
Salary : $5,000