What are the responsibilities and job description for the Marketing Assistant position at Ourisman Travel?
Ourisman Travel is a privately owned, award-winning luxury travel consultancy specializing in luxury hotels and villas, cruises, safaris, and highly personalized itinerary design.
Position Overview:
We seek a creative and dynamic Full-Time Marketing Assistant to join our luxury travel advisory team. The ideal candidate will have a passion for travel and a knack for social media trends, video creation, and copywriting. This role requires a proactive individual who can support our marketing efforts and collaborate closely with our team to elevate our brand presence across various platforms. The ideal candidate is serious about joining our team and contributing to our mission of providing exceptional luxury travel experiences. This is a fantastic opportunity for someone eager to grow within our company and significantly impact the world of luxury travel.
Key Responsibilities:
Position Overview:
We seek a creative and dynamic Full-Time Marketing Assistant to join our luxury travel advisory team. The ideal candidate will have a passion for travel and a knack for social media trends, video creation, and copywriting. This role requires a proactive individual who can support our marketing efforts and collaborate closely with our team to elevate our brand presence across various platforms. The ideal candidate is serious about joining our team and contributing to our mission of providing exceptional luxury travel experiences. This is a fantastic opportunity for someone eager to grow within our company and significantly impact the world of luxury travel.
Key Responsibilities:
- Video Creation and Ideas:
- Ideate, create and post engaging Reels and TikToks for our channels
- Utilize relevant video trends and audio to position us as experts on both platforms
- Develop innovative video content ideas to enhance our brand visibility
- Copywriting Support:
- Assist with writing compelling and engaging copy for social media, blogs, and marketing materials
- Collaborate on blog posts, potentially ramping up to 2-3 posts per week, providing support while allowing leadership on copy and ideas
- Trend Analysis and Reporting:
- Pull relevant trends from Instagram, Pinterest, TikTok, Threads, and LinkedIn
- Create and present monthly analytics reports for social media channels, lead, and email campaign performance
- Influencer Marketing Assistance:
- Assist with influencer marketing initiatives, including ideation and collaboration
- Help identify and engage with influencers that align with our brand values
- Content Scheduling and Management:
- Help with scheduling content across all social media platforms
- Ensure consistent and timely posting of content to maintain an active online presence
- Collaboration and Idea Generation:
- Participate in weekly 1:1 sessions to bounce ideas off the team
- Contribute creatively to brainstorming sessions and marketing strategy meetings
- Community Engagement:
- Lead community engagement across all social media channels, including responding to DMs, comments, and inquiries in our brand tone of voice. Comfortable with client-facing communication via DM, email, and social channels to foster relationships, answer questions, and maintain a polished, professional presence
- Proven experience in social media marketing, particularly with Instagram, TikTok, and Pinterest
- Strong copywriting skills with a keen eye for detail
- Consistency both in day-to-day tasks as well as with our overall company voice and branding
- Experience in video creation and editing for social media platforms
- Knowledge of current social media trends and ability to apply them effectively
- Familiarization with travel Consortias such as Virtuoso, Preferred Partner, Rosewood Elite, Diamond Club, FAN Club, STARS/Luminous, etc. is a bonus
- Excellent organizational and time management skills
- Knowledge of and experience with Apple software, Gmail, Asana, Slack, Canva, WordPress, Loomly, Adobe Illustrator, and ActiveCampaign
- Must have a passion for details and organization and an appreciation for the importance of consistent procedures
- Drive to develop working relationships and effectively communicate with team members, empathize with their needs, and develop an effective approach to marketing support for the team as a whole
- A Bachelor's degree in Business Administration or Marketing is preferred, but all majors will be considered, given a sincere interest in marketing
- At least 1 years of experience in a marketing internship, freelance, or full-time position.
- Experience with Apple software, Canva, and social media management platforms
- Must have a passion for travel and an appreciation for global culture and diversity
- Top candidate will demonstrate exceptional attention to detail, strong multitasking abilities, proficiency in remote communication, and a commitment to meeting deadlines
- Candidates must be capable and comfortable working remotely, with a dedicated home office setup to support productivity and focus
- Full-time salaried position
- Remote position
- Bi-annual bonuses, based on performance
- Company provided laptop and equipment
- Unlimited vacation policy to support work-life balance, used responsibly and not abused
- Flexible work schedule
- Company paid luxury travel
- Summer Fridays early office closure
- 401(k) eligibility after 12 months of employment
- Health care is not provided