What are the responsibilities and job description for the eCommerce Site Lead position at OTC Industrial Technologies?
Position Title: eCommerce Site Lead
Location: Remote
Reports to: Operations Position Summary
OTC Industrial Technologies is seeking a detail-oriented and technically minded eCommerce Site Lead to manage the daily operation, maintenance, and performance of our enterprise eCommerce websites.
This role supports the functionality, integration, and user experience of OTC's eCommerce platforms, coordinating day-to-day activities across development, design, and content teams. Working closely with internal and external partners, this position ensures site stability, accurate product data, and smooth execution of ongoing enhancements.
The ideal candidate is a hands-on problem solver with strong project coordination skills and a solid understanding of eCommerce platforms, user experience, and digital marketing principles.
What You'll Do
Location: Remote
Reports to: Operations Position Summary
OTC Industrial Technologies is seeking a detail-oriented and technically minded eCommerce Site Lead to manage the daily operation, maintenance, and performance of our enterprise eCommerce websites.
This role supports the functionality, integration, and user experience of OTC's eCommerce platforms, coordinating day-to-day activities across development, design, and content teams. Working closely with internal and external partners, this position ensures site stability, accurate product data, and smooth execution of ongoing enhancements.
The ideal candidate is a hands-on problem solver with strong project coordination skills and a solid understanding of eCommerce platforms, user experience, and digital marketing principles.
What You'll Do
- Manage the daily operation and technical workflows of OTC's eCommerce websites to ensure consistent functionality and optimal user experience.
- Use Jira and Confluence to create and track tickets, maintain documentation, and coordinate sprint deliverables with development partners.
- Collaborate with internal stakeholders (Marketing, IT, Operations) and external agencies to execute updates, integrations, and feature releases.
- Perform User Acceptance Testing (UAT) and quality assurance to validate deployments and identify issues.
- Support and maintain product data accuracy, merchandising updates, and site navigation improvements.
- Assist in developing and maintaining SEO, SEM, email, social media, and affiliate marketing initiatives to drive traffic and conversions.
- Help establish and track KPI dashboards and performance metrics to ensure alignment with overarching business goals.
- Monitor and analyze site performance, sales data, customer behavior, and digital marketing metrics to identify trends and opportunities for improvement.
- Coordinate content and UX updates to ensure alignment with brand standards and accessibility best practices.
- Provide technical support and eCommerce best-practice recommendations to internal teams.
- Assist leadership with project documentation, milestone tracking, and communication related to website initiatives.
- Bachelor's degree in Marketing, Business, Information Systems, or a related field.
- 1–3 years of hands-on experience managing or supporting eCommerce websites or digital production workflows.
- Working knowledge of Jira and Confluence; familiarity with Agile/Scrum workflows
- Familiarity with enterprise or mid-market eCommerce platforms (e.g., BigCommerce, Shopify).
- Understanding of SEO, SEM, email marketing, social media, and affiliate marketing strategies.
- Basic understanding of web analytics and KPI tracking.
- Strong organizational, communication, and problem-solving skills with high attention to detail.
- Demonstrated ability to prioritize multiple projects and meet deadlines in a fast-paced environment.