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Director of Sales

OPULENCE HOSPITALITY INC
Roswell, NM Full Time
POSTED ON 8/4/2026
AVAILABLE BEFORE 10/3/2026

Director of Sales

Holiday Inn Roswell | Roswell, New Mexico

Join Our Team!

Holiday Inn Roswell is seeking an energetic, results-driven Director of Sales to lead all sales efforts for our full-service hotel while also driving revenue for our on-site restaurant, Oasis Bar & Grill. This is an exciting opportunity for a motivated sales professional who enjoys building relationships, generating new business, and creating memorable guest experiences.

The ideal candidate is passionate about hospitality, thrives in a fast-paced environment, and has a proven ability to increase revenue through strategic sales initiatives.

Position Summary

The Director of Sales is responsible for developing and executing sales strategies that maximize revenue for guest rooms, meeting and event space, group business, corporate accounts, and Oasis Bar & Grill. This individual will cultivate new business while maintaining strong relationships with existing clients, community organizations, and local businesses.

Essential Responsibilities

Hotel Sales

  • Develop and implement strategic sales plans to achieve occupancy and revenue goals.
  • Solicit new corporate, government, leisure, sports, tour, and group business.
  • Maintain and grow existing accounts while identifying new market opportunities.
  • Conduct outside sales calls and networking within the Roswell and surrounding markets.
  • Respond promptly to sales inquiries and prepare proposals, contracts, and presentations.
  • Manage group bookings from initial inquiry through event execution.
  • Participate in revenue strategy meetings and collaborate with hotel leadership on pricing and business mix.
  • Represent the hotel at community events, chamber meetings, trade shows, and networking opportunities.

Oasis Bar & Grill Sales

  • Promote the restaurant as a destination for local diners, business lunches, private parties, banquets, catering, and special events.
  • Develop partnerships with local businesses and organizations to increase restaurant traffic.
  • Generate banquet, catering, and private event business.
  • Coordinate promotional events and seasonal marketing initiatives with restaurant management.
  • Identify opportunities to increase food and beverage revenue through community engagement and local partnerships.

Relationship Management

  • Build lasting relationships with corporate clients, travel planners, event organizers, and community leaders.
  • Maintain accurate sales activity, account information, and pipeline reporting.
  • Follow up consistently with prospective and existing clients to maximize repeat business.

Why Join Holiday Inn Roswell?

At Holiday Inn Roswell, we believe exceptional hospitality begins with exceptional people. We are looking for someone who enjoys connecting with the community, building lasting client relationships, and helping both our hotel and Oasis Bar & Grill continue to grow. If you are driven by results, enjoy meeting new people, and want to make a meaningful impact, we'd love to hear from you.

Apply today and become part of a team committed to delivering outstanding hospitality and unforgettable guest experiences.

Qualifications:

Qualifications

  • Minimum 2 years of hotel sales experience preferred.
  • Full-service hotel sales experience is strongly preferred.
  • Experience with food & beverage or restaurant sales is a plus.
  • Strong networking, negotiation, and presentation skills.
  • Excellent verbal and written communication abilities.
  • Self-motivated with strong organizational and time management skills.
  • Ability to work independently while collaborating with hotel leadership.
  • Proficiency with Microsoft Office and hotel sales systems/CRMs.
  • Valid driver's license with the ability to travel locally for outside sales calls.

Preferred Experience

  • IHG brand experience is a plus.
  • Experience selling group business, corporate accounts, meetings, weddings, and social events.
  • Knowledge of the Roswell and southeastern New Mexico market is beneficial.

Salary.com Estimation for Director of Sales in Roswell, NM
$167,519 to $220,216
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