Marketing Creative Specialist

Role SummaryThe Marketing Creative Specialist is a design-first, creatively driven marketing professional who transforms strategic campaign direction into compelling creative, content, and multi-channel execution across digital, print, and experiential platforms. This role blends strong graphic design skills with hands-on content and digital execution, bringing marketing strategy to life through visually compelling, on-brand creative.This is a highly collaborative, execution-focused role for a self-starter who is curious, detail-oriented, and passionate about creative marketing.Key ResponsibilitiesCreative & Design ExecutionDesign and produce creative assets including:Email graphics and layoutsWebsite banners and landing page visualsSocial media graphics and short-form contentPaid ad creativeCatalog layouts and supporting materials (as assigned)Tradeshow signage and promotional materialsEnsure visual consistency across all channels and brand touchpointsEdit and optimize photography for web, email, video, and digital contentContent & Campaign ExecutionExecute content aligned to marketing strategy and seasonal campaignsOwn monthly social content calendar creation and execution stemming from leadership strategyCreate and support seasonal campaigns, vendor features, and brand storytelling initiativesFilm, edit, and revise short-form video content (reels, animations)Write captions, light marketing copy, and asset-level messagingEmail & Digital Marketing SupportBuild marketing emails from templates (design, layout, visual)Support ActiveCampaign campaigns and automation workflowsDesign landing page visuals and copy blocks and coordinate handoff to ITApply understanding of visuals and messaging that drive engagement and conversionCollaboration & Workflow OwnershipManage creative workflows and deadlines in a fast-paced environmentPartner cross-functionally with Marketing, Sales, Buying, Customer Service, and vendor partnersSupport vendor creative needs, artwork, and campaign assetsContribute to maintaining an organized imagery and asset pipelineSuccess Metrics (KPIs)On-time delivery of creative assetsCreative quality and brand consistencyEffective execution of campaigns across channelsEngagement metrics influenced by creative (CTR, opens, traffic, social engagement)Responsiveness, reliability, and ownership of workQualificationsRequiredBachelor’s degree in Graphic Design, Marketing, or related field5 years of experience in graphic design or creative marketingStrong portfolio demonstrating digital and print design skillsProficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator)Experience designing for email, web, and digital campaignsAbility to manage multiple projects and deadlinesPreferredExperience with email marketing platforms (ActiveCampaign preferred)Familiarity with CMS platforms and basic landing page structureExperience creating social content and short-form videoUnderstanding of print production processesExperience collaborating with vendors or external partnersIdeal CandidateDesign-led with strong creative marketing instinctsSelf-starter with a growth mindsetNaturally curious and detail-orientedOrganized, dependable, and deadline-drivenComfortable balancing creativity with business goalsThrives in a collaborative, fast-paced environmentWhy This RoleThis role plays a key part in scaling creative output, strengthening brand consistency, and supporting high-impact marketing campaigns across digital and physical touchpoints.This role offers growth opportunities as the marketing team continues to expand its digital and brand initiatives.

Salary : $55,000 - $65,000